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Entries from July 2007

The Columbia Records Brand Identity

July 29th, 2007 · 1 Comment

walkingeyeTMcbs

What do Cheryl Lynn, Bruce Springsteen, Barbra Streisand, Ralph Stanley and Tony Bennett have in common? It’s Columbia Records, one of the greatest brand names in record history. Columbia, like all the record brands, is having a very long-playing spin these days, and it isn’t happy. Each record brand has a story, often related to [...]

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Tags: Media

Bring Back Morton Honey Buns

July 22nd, 2007 · 129 Comments

mortonsfrozen

If the 1950s were the Golden age of TV Dinners, the 70s were the Golden Age of Frozen Food. Brands like Banquet, Swanson, Morton, Birds Eye and Stouffer’s were actually thought of as luxury items, not the Lazy-Parent-Also-Ran dinners of today.

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Tags: Zombie

BrandlandUSA’s 100 Dead Brands To Bring Back

July 20th, 2007 · 65 Comments

180px-FisherBodyLogo

Below is a list of the best American brands that are no more. We have listed a few, but we know there are hundreds more regional and niche brands that are no more but still have a name or following. Do you have a suggestion? If so, add one at the end. To send them [...]

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Tags: Zombie

Funky ‘Ole Brand Psssssst at Walgreen’s

July 12th, 2007 · 5 Comments

psssssst_shampoo

Some stores are brand archeology exhibits. While we love Vermont Country Store, of course, the best is Walgreen’s if only because it is usually next door, and has prescriptions and film. The store itself is proof that providing odd, seemingly outmoded products for strange, unfashionable consumers is quite a profitable business. Want to get those [...]

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Tags: Retail

Howard Johnson’s To Return?

July 5th, 2007 · 6 Comments

Are Howard Johnson’s subliminally seductive clam strips returning to a hotel coffee shop near you? Could it be that HoJo has momentum?We talked to the editors of HoJoLand.com, the website that tracks all things related to Howard Johnson under the banner “Serving up Warm History of an American Icon.” It turns out that 28 flavors [...]

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Tags: Zombie

F. W. Woolworth’s: July 2007 Dead Brand of The Month

July 1st, 2007 · 9 Comments

While Woolworth is still alive in Mexico, Bahrain, Oman, South Africa, the U.K. and Germany, Americans have had to go to eBay to get anything related to Woolworth’s. And that’s not only a pity, it’s a lost opportunity for struggling Foot Locker, the company that killed the brand off in the U.S. F. W. Woolworth’s [...]

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Tags: Retail