BrandlandUSA™

It’s back 40 years for Pepsi (NYSE: PEP), which is again offering an old-style Pepsi. At right, a stack of Pepsi cartons at the Publix at Bay in Sarasota. It’s a trick right out of the Old Coke playbook, and it has fans happy. Richmond writer Mariane Matera says on her Twitter page that heritage [...]

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LONDON – There are few trademarks more remembered than London’s Routemaster buses, and their recent revitalization is proof that moving vehicle programs can become historic landmarks in and of themselves. (At right, a beautiful American family enjoying the upstairs in 2004). The Routemaster dates from 1956, and since then it has become a classic. It [...]

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For those who like old brands, having ones around the kitchen always satisfies, as they are reminders of when American companies made enduring products that were useful, practical and handsome. Such is the case with Tru-Edge, a brand of knife steel or sharpener. I have one; I think it came from dad, but who knows. [...]

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