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Brands in the Stanley Warner Family

April 2nd, 2010 · No Comments

By Garland Pollard

Stanley Warner TheatersWe ran across an old ad for Stanley Warner, the film company and conglomerate. S.H. Fabian was President of the company in 1964; they had offices at 1585 Broadway in New York.

They are a great example of the conglomerate era, where disparate businesses were assembled for no particular reason other than the whims of the President. Actually, it might be good to capitalize the time period, and call it the Conglomerate Era. I wonder now, looking back on it, of the underlying causes of the trend of consolidation. Certainly conglomerates were a business fashion.

They were originally the Warner Bros. theaters that were made to spin off. They owned a whole group of companies, a quite motley assortment. Wikipedia says that Stanley Warner merged with fellow theater company Glen Alden in 1968, which merged with Rapid-American in 1972. Rapid-American sold the company, renamed as International Playtex, Inc. to Esmark in 1975.

The companies were:

  1. Playtex, was first International Latex.
  2. Stanley Warner Theatres
  3. Tylac
  4. Physicians Products
  5. Tylac
  6. Southern Latex
  7. Morning Star-Paisley, a chemical company that owned a massive chemical plant in Paterson, N.J. that had a tragic fire in 1967
  8. WAST television
  9. Sarong
  10. Isodine

More branding stories of interest:

Remembering Melvin Cohen of Presto Cooker Fame
What Happened to Cat's Paw Heels?
A Great Look at Cat's Paw

Tags: Official Brand History

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