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	<title>Comments on: Long Live the Pontiac Chief</title>
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	<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/</link>
	<description>America's authority on legacy brands. News and comment on classic brands and advertising.</description>
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		<title>By: 12 Funniest Car Hood Ornaments</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-9944</link>
		<dc:creator>12 Funniest Car Hood Ornaments</dc:creator>
		<pubDate>Fri, 30 Sep 2011 07:57:24 +0000</pubDate>
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		<description>[...] Pontiac Chief. (Link) [...]</description>
		<content:encoded><![CDATA[<p>[...] Pontiac Chief. (Link) [...]</p>
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		<title>By: Moanalua</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-9866</link>
		<dc:creator>Moanalua</dc:creator>
		<pubDate>Sat, 24 Sep 2011 02:02:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-9866</guid>
		<description>Each and every car I&#039;ve ever owned has been a Pontiac.  My first was a &#039;66 LeMans, and now I own an &#039;84 Trans Am.  We need to lobby GM to bring Pontiac back.  Pontiac had a large following; if that following would get on GM&#039;s case...</description>
		<content:encoded><![CDATA[<p>Each and every car I&#8217;ve ever owned has been a Pontiac.  My first was a &#8217;66 LeMans, and now I own an &#8217;84 Trans Am.  We need to lobby GM to bring Pontiac back.  Pontiac had a large following; if that following would get on GM&#8217;s case&#8230;</p>
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		<title>By: Terry</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-9369</link>
		<dc:creator>Terry</dc:creator>
		<pubDate>Sun, 21 Aug 2011 23:47:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-9369</guid>
		<description>Pontiac has been a mainstay in my family since I was a kid.  My first car was a 1955 Cheiftain. She was my first true love.  I worked evenings, weekends, summer school breaks for a few years without any actual pay in my Dad&#039;s Auto Shop. Then one day my parents surprised me by giving me that old car.  We gave it a paint job, engine overhaul, transmission rebuild and tires, brakes etc.  I rolled the odometer over the second time, while I was on lunch break, during my Senior year of HS.  Man I loved that car.  I parked it when Uncle Sam called me up for service.  My parents moved away to another state and left her behind.  Man it really broke my heart.  GMC broke my heart again when they discontinued the Pontiac line.  I love those older Pontiacs.</description>
		<content:encoded><![CDATA[<p>Pontiac has been a mainstay in my family since I was a kid.  My first car was a 1955 Cheiftain. She was my first true love.  I worked evenings, weekends, summer school breaks for a few years without any actual pay in my Dad&#8217;s Auto Shop. Then one day my parents surprised me by giving me that old car.  We gave it a paint job, engine overhaul, transmission rebuild and tires, brakes etc.  I rolled the odometer over the second time, while I was on lunch break, during my Senior year of HS.  Man I loved that car.  I parked it when Uncle Sam called me up for service.  My parents moved away to another state and left her behind.  Man it really broke my heart.  GMC broke my heart again when they discontinued the Pontiac line.  I love those older Pontiacs.</p>
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		<title>By: Moanalua</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-7863</link>
		<dc:creator>Moanalua</dc:creator>
		<pubDate>Sun, 30 Jan 2011 04:23:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-7863</guid>
		<description>It seems that GM is healthy again, about to reclaim the #1 spot from Toyota.  GM, it&#039;s time to bring Pontiac back!  Win back the 65% of Pontiac buyers who have left GM, before they get too firmly enamored of the brands they&#039;ve defected to!</description>
		<content:encoded><![CDATA[<p>It seems that GM is healthy again, about to reclaim the #1 spot from Toyota.  GM, it&#8217;s time to bring Pontiac back!  Win back the 65% of Pontiac buyers who have left GM, before they get too firmly enamored of the brands they&#8217;ve defected to!</p>
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		<title>By: SteveS</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-7842</link>
		<dc:creator>SteveS</dc:creator>
		<pubDate>Thu, 27 Jan 2011 21:57:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-7842</guid>
		<description>A group of investors lead by Jim Waldron, a owner of a Pontiac dealership in Genesee County, made GM an offer to purchase Pontiac.  GM turned them down.</description>
		<content:encoded><![CDATA[<p>A group of investors lead by Jim Waldron, a owner of a Pontiac dealership in Genesee County, made GM an offer to purchase Pontiac.  GM turned them down.</p>
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		<title>By: Moanalua</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5357</link>
		<dc:creator>Moanalua</dc:creator>
		<pubDate>Sun, 21 Nov 2010 05:25:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5357</guid>
		<description>I&#039;m holding out hope that GM might be convinced to bring Pontiac  back.  I resent that they killed Pontiac instead of Buick.  Pontiac was outselling Buick two-to-one.  Pontiac had a larger following than Buick.  It&#039;s my understanding that GM has already lost about 60-65% of Pontiac&#039;s customers.  I&#039;ve owned nothing but Pontiacs all my life, and still own one.  Unless Pontiac is brought back, I&#039;m 99% sure that my next new car will not be a GM vehicle.  I simply wouldn&#039;t, I&#039;m sure, be able to purchase a new car from a company that killed my favorite make.</description>
		<content:encoded><![CDATA[<p>I&#8217;m holding out hope that GM might be convinced to bring Pontiac  back.  I resent that they killed Pontiac instead of Buick.  Pontiac was outselling Buick two-to-one.  Pontiac had a larger following than Buick.  It&#8217;s my understanding that GM has already lost about 60-65% of Pontiac&#8217;s customers.  I&#8217;ve owned nothing but Pontiacs all my life, and still own one.  Unless Pontiac is brought back, I&#8217;m 99% sure that my next new car will not be a GM vehicle.  I simply wouldn&#8217;t, I&#8217;m sure, be able to purchase a new car from a company that killed my favorite make.</p>
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		<title>By: Bart Young</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5347</link>
		<dc:creator>Bart Young</dc:creator>
		<pubDate>Fri, 19 Nov 2010 20:45:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5347</guid>
		<description>Douglas,
I appreciate your interest and agree with your sentiment.
I was never sure why Penske was interested in buying the Saturn brand and not Pontiac.
My hope is that with GM going public again and with high hopes of new prosperity that they will relaunch Pontiac as a Silver Bullet Brand raising the perceived value of all GM products.  This would work if they focused on fuel-efficient performance model taking on the Porsche 918 hybrid. Hopefully for less than $100,000.</description>
		<content:encoded><![CDATA[<p>Douglas,<br />
I appreciate your interest and agree with your sentiment.<br />
I was never sure why Penske was interested in buying the Saturn brand and not Pontiac.<br />
My hope is that with GM going public again and with high hopes of new prosperity that they will relaunch Pontiac as a Silver Bullet Brand raising the perceived value of all GM products.  This would work if they focused on fuel-efficient performance model taking on the Porsche 918 hybrid. Hopefully for less than $100,000.</p>
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		<title>By: DOUGLAS A. POTEAT</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5344</link>
		<dc:creator>DOUGLAS A. POTEAT</dc:creator>
		<pubDate>Thu, 18 Nov 2010 21:44:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-5344</guid>
		<description>I HAVE DRIVEN PONTIAC CARS FOR OVER 50 YEARS AND WOULD LOVE TO SEE THEM MAKE A RETURN TO HISTORY. YES CHIEF OF THE SIXES  ROLL ON.</description>
		<content:encoded><![CDATA[<p>I HAVE DRIVEN PONTIAC CARS FOR OVER 50 YEARS AND WOULD LOVE TO SEE THEM MAKE A RETURN TO HISTORY. YES CHIEF OF THE SIXES  ROLL ON.</p>
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		<title>By: Bob</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-4470</link>
		<dc:creator>Bob</dc:creator>
		<pubDate>Fri, 13 Aug 2010 02:00:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-4470</guid>
		<description>It may be that Pontiac is gone and erased from the accounting books of GM, and it may be that the heritage of Pontiac lives in the memoirs of Americana - but the fact of the matter remains that Pontiac outsold Lincoln, Mercury, Dodge, Chrysler, and the majority of imports, save Honda and Toyota. They say that past history as a crystal ball to the future boils down to black-and-white numbers; these numbers say that Pontiac was a success for many years for GM. The truth of the matter is that Pontiac was placed between the premium GM brands and the standard GM brands - much like Saab, Oldsmobile, Plymouth, and so many other &quot;middle brands&quot; that have been eliminated over the years. The fact of the matter is that the consumers in this country see two types of cars and trucks available from domestic manufacturers: premium brands and standard brands. Nevertheless, neither premium brands nor standard brands can service that one small part of the buying market that demands median branding that offers distinct style: Cadillac could never do this (remember the Cimmaron?), and Chevrolet could never do this. Too bad. Pontiac was a great brand with great heritage that was just getting grounded in that middle market. It seems that there is no market between the big siblings, which leaves the consumers in this market with no choice but to settle for inferior branding, pay for premium branding, or switch to a foreign manufacturer. Maybe this is why the Germans, the Japanese, and the Pacific Rim entrants are growing at unprecedented rates. In the end, all the elimination of these middle brands does is limit choice, force marginal consumers to weigh patriotism against reality, and reduce the ability to individualize one&#039;s choice of ride.</description>
		<content:encoded><![CDATA[<p>It may be that Pontiac is gone and erased from the accounting books of GM, and it may be that the heritage of Pontiac lives in the memoirs of Americana &#8211; but the fact of the matter remains that Pontiac outsold Lincoln, Mercury, Dodge, Chrysler, and the majority of imports, save Honda and Toyota. They say that past history as a crystal ball to the future boils down to black-and-white numbers; these numbers say that Pontiac was a success for many years for GM. The truth of the matter is that Pontiac was placed between the premium GM brands and the standard GM brands &#8211; much like Saab, Oldsmobile, Plymouth, and so many other &#8220;middle brands&#8221; that have been eliminated over the years. The fact of the matter is that the consumers in this country see two types of cars and trucks available from domestic manufacturers: premium brands and standard brands. Nevertheless, neither premium brands nor standard brands can service that one small part of the buying market that demands median branding that offers distinct style: Cadillac could never do this (remember the Cimmaron?), and Chevrolet could never do this. Too bad. Pontiac was a great brand with great heritage that was just getting grounded in that middle market. It seems that there is no market between the big siblings, which leaves the consumers in this market with no choice but to settle for inferior branding, pay for premium branding, or switch to a foreign manufacturer. Maybe this is why the Germans, the Japanese, and the Pacific Rim entrants are growing at unprecedented rates. In the end, all the elimination of these middle brands does is limit choice, force marginal consumers to weigh patriotism against reality, and reduce the ability to individualize one&#8217;s choice of ride.</p>
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		<title>By: John</title>
		<link>http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-3919</link>
		<dc:creator>John</dc:creator>
		<pubDate>Mon, 12 Jul 2010 13:45:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.brandlandusa.com/2010/07/12/long-live-the-pontiac-chief/#comment-3919</guid>
		<description>I am a Pontiac owner and would love to see the brand revived. However, I don&#039;t think GM will sell it. Throughout GM&#039;s bankruptcy, Pontiac was the only brand getting axed that was not for sale. Leads me to believe that GM wants to hang on to Pontiac for the chance they might revive it years down the road or just keep it for licensing purposes. BTW, &quot;Little GTO&quot; was by Ronny &amp; the Daytonas, not the Beach Boys.</description>
		<content:encoded><![CDATA[<p>I am a Pontiac owner and would love to see the brand revived. However, I don&#8217;t think GM will sell it. Throughout GM&#8217;s bankruptcy, Pontiac was the only brand getting axed that was not for sale. Leads me to believe that GM wants to hang on to Pontiac for the chance they might revive it years down the road or just keep it for licensing purposes. BTW, &#8220;Little GTO&#8221; was by Ronny &amp; the Daytonas, not the Beach Boys.</p>
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