There appears to be no logic to what happens to brands when airlines merge. In the airline world, if the company is bigger, it keeps its name, and the smaller company name disappears. There can be a discussion, but the answer is always the same. The United-Continental merger appears to have the WORST of both. [...]
Entries Tagged as 'Airline Brands'
Goodbye Continental Airlines. But Why?
May 9th, 2010 · No Comments
Tags: Airline Brands
Sculptor Milton Hebald and the Pan Am Zodiac at JFK
March 31st, 2010 · No Comments
NEW YORK – In the wake of discussion about the possible demolition of the Pan Am Worldport (now Delta’s Terminal 3), there is one key element that has already been removed. The Zodiac Screen sculptures (or sculpture), now in storage, that used to dominate the front of the building. The screen was once the largest [...]
Tags: Airline Brands
Many Issues Surround Proposed Delta Worldport Demolition
March 29th, 2010 · 1 Comment
NEW YORK – We read in Crain’s New York that the old Pan Am Worldport at JFK might be demolished soon by Delta. The building is one of the great landmarks of aviation, though it has been so abused over the years that few would actually believe it if they toured it. It’s where the [...]
Tags: Airline Brands · News
Porter’s Pillbox Hats and Peplum
March 24th, 2010 · No Comments
TORONTO – There’s a niche airline that gives free drinks, flies planes with propellers and only goes on a few select routes. Best yet, it puts its flight attendants in pillbox hats. It’s Porter Airlines of Canada. Kind of like a regional Virgin Atlantic, but it has a serious, more business-feeling approach. Says the airline [...]
Tags: Airline Brands
See the TWA L-1011 in Kansas City
February 7th, 2010 · 3 Comments
KANSAS CITY – Our reader Joe Vaughan gives us an update on the Airline History Museum in Kansas City. He tells us that a group of retired TWA employees and airline history enthusiasts have developed a fascinating museum at Downtown Airport. The last of the Super Constellations (“Connies“) is there and they recently acquired the [...]
Tags: Airline Brands
Sully’s Vintage Airline Commercials
February 4th, 2010 · No Comments
A friend sent us this link of vintage airline commercials that was posted to the Facebook fan page of USAirways pilot Sully Sullenberger. We thought they were a great big fun time waster. North Central http://www.youtube.com/watch?v=tQFaVy0Kl2Y National http://www.youtube.com/watch?v=bbWWF7nBV84 Southern http://www.youtube.com/watch?v=6tgmHGqtDv TWA http://www.youtube.com/watch?v=9RnhwK8Id3Y Southwest http://www.youtube.com/watch?v=2-g0yOFUlOQ UAL http://www.youtube.com/watch?v=YPWTcu0yPGs Delta http://www.youtube.com/watch?v=bBm1YEO4Q_Q Eastern http://www.youtube.com/watch?v=xf9sJSvzpqE Western http://www.youtube.com/watch?v=RfmRKHtzfFs PSA http://www.youtube.com/watch?v=OOtv1lQ3Sgw Braniff [...]
Tags: Airline Brands
Companies: Create Your Own Saturday Night Live
November 14th, 2009 · No Comments
Saturday Night Live and British Airways’ new LCY-JFK flight one are two different business ideas illustrating an important idea, namely adaptive reuse.Traditionally, adaptive reuse is applied to historic preservation of buildings. It is a very specific idea; to properly understand it you need to go and read James Marston Fitch‘s seminal book, Historic Preservation. In [...]
Tags: Advice · Airline Brands · Media Brands
Eleven Ways to End the Undifferentiated Airline Brand
November 7th, 2009 · 1 Comment
How did Greyhound get to be more interesting a brand than Delta? Certainly, both have been through bankruptcy. And now, to travel a distance, both can be about the same price. But with the new designs and service of Greyhound, the line is on its way to being a far more interesting, and useful, brand [...]
Tags: Airline Brands · Transport and Shipping
New York’s 11 Biggest Missed Tourism Opportunities
November 2nd, 2009 · 4 Comments
New York is, of course, a great tourist destination. But with vacancy rates going up, it needs a spurt. Recently, The Fantastiks came back. That’s quite interesting. And then a version of the old Horn & Hardart Automat returned, in the format of Bamn! It got us thinking. What are the other tourism opportunities out [...]
Tags: Advice · Airline Brands · Regional Brands · Transport and Shipping · Zombie Brands
National Airlines: The Florida Airline
August 24th, 2009 · 5 Comments
MIAMI – There could not have been a more perfect Florida ambassador, and airline, than National Airlines. When the “Sunshine Airline” merged into Pan American World Airways in 1980, a uniquely Florida institution was lost. Arguably, it was the only airline that promoted a state as its marketing position and achieved national prominence with that [...]
Tags: Airline Brands





