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Entries Tagged as 'Deathwatch'

BP Finally Dumps Amoco

November 3rd, 2009 · 2 Comments

When companies merge, they are always equals, but one brand always gets dumped. That’s exactly what has happened with Amoco, which finally got dumped by BP. In the U.S. gasoline market, Amoco stood for something different, a FAST approach to fuel. Amoco, with its torch and red white and blue, was the speediest of the […]

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Tags: Cars · Deathwatch

Disappearing Colonial Bread a Sign of Times

September 26th, 2009 · 86 Comments

Our BrandlandUSA reader “JM” tells us that Colonial Bread is on deathwatch, and it may be in danger of disappearing due to its ownership by Sara Lee (NYSE: SLC). Writes our dear reader: Colonial, one of the South’s well known bread names, is now owned by Sara Lee. Since Ms. Lee invaded the Colonial colonies, […]

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Tags: Deathwatch · Grocery

Coca-Cola Bottle to be Replaced; America’s Ise Shrine?

June 20th, 2009 · No Comments

ATLANTA – The Coke bottle will go. After 12 years, more than 1,000 home run celebrations and countless family ballpark memories, the 42-foot-tall Coca-Cola Contour bottle standing high above left field will be retired from Coca-Cola Sky Field at Turner Field on July 2. A new one will replace it, but the old one will […]

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Tags: Advertising · Deathwatch

Goodbye Gottschalks Department Stores

April 2nd, 2009 · 1 Comment

FRESNO, Calif.- After 105 years in business, renowned department store chain Gottschalks Inc. (Pink Sheets: GOTT.PK) began liquidation today. The going out of business sale will include all 58 Gottschalks locations in California (38), Washington (7), Alaska (5), Oregon (5), Nevada (1) and Idaho (2). Founded in 1904, Gottschalks became a publicly traded company trading […]

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Tags: Deathwatch · Department Stores · News

Goodbye To Postum and Derby Tamales

March 15th, 2009 · 250 Comments

Kraft Foods and ConAgra Foods, like most mega-consumer products companies these days, have limited use for “niche” brands. These are brands with limited by loyal following, especially when tastes change over the years. So it is sad to report that, despite years of survival as the “red-headed stepchild” of these companies’ pantry of brands, we […]

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Tags: Deathwatch · Grocery · News

Managing GM’s Brand Equity

February 25th, 2009 · 1 Comment

We read a great post on General Motors, and their brand and intellectual property portfolio. The Truth about Cars website interviewed Paul Earle of Chicago-based River West Brands, a company that revives defunct brand names to get his take. Earle’s answer is not killing off brands, but trying to manage each bit of intellectual property […]

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Tags: Cars · Deathwatch

New Kraft Logo. Why Not General Foods?

February 18th, 2009 · 3 Comments

Why did Kraft turn General Foods into scrap? This week Kraft Foods (NYSE: KFT) revealed its new logo in a ceremony at the Consumer Analyst Group of New York Conference in Boca Raton. It is, according to Adweek‘s report, to differentiate the product brand Kraft from the company brand Kraft. Please read the article in […]

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Tags: Deathwatch · Grocery

You Can Still Come To Western Auto

February 15th, 2009 · 36 Comments

GRAFTON – On Route 17 in York County, Virginia remains one of the great remaining Western Auto stores. Don’t you just love the flags on the front? Six of them! The chain was a national giant in auto parts and appliances. The chain opened in 1909 in Kansas City, Missouri as a mail order company. […]

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Tags: Cars · Deathwatch · Retail

My Colgate Shave Cream, GONE!

February 5th, 2009 · 47 Comments

I recently became aware that a longtime heritage brand, Colgate Shave Cream, manufactured by a heritage company has been discontinued. This leaves them with only the Mennen aftershave lines Afta and Skin Bracer. Colgate-Palmolive continues to produce tubes of Palmolive shave cream in several foreign markets.The traditional aerosol shave creams (not the newer gels) have really […]

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Tags: Brand History · Deathwatch · Grocery · Health · Health and Beauty

Next Steps for the Waterford and Wedgwood Brands

January 6th, 2009 · 2 Comments

Answers for receivers searching for ways to fix these British Isles brands DUBLIN – The Irish-based owners of Wedgwood, Waterford, Royal Doulton and Rosenthal have put the company into receivership, the British word for Chapter 11 bankruptcy. It’s a real tragedy, as both companies have long histories. The 1986 merger of the two into Waterford […]

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Tags: Deathwatch · Department Stores · Fashion · News · Zombie