BrandlandUSA

BrandlandUSA: Since 2006, America's news authority on legacy brands and classic brands.

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Cohen & Sons: Bringing Back a Brand on Kickstarter

June 22nd, 2014 · No Comments

MARINA DEL REY – There are thousands of family businesses in the U.S. that were once considerable enterprises, so it is refreshing to see some of them come back, even if they are but modest start-ups. To wit, Cohen & Sons Apparel. I don’t know much about the original, but the Zach Cohen, a grandson, […]

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Tags: Fashion

So What Happened To Russ Togs?

June 2nd, 2009 · 12 Comments

QUEENS, N.Y. – We are reading the AIA history of New York City architecture and we spy a forgotten name. Russ Togs. The guide mentions the Russ Togs Manufacturing and Distribution Center at 27-09 49th Ave. at the SE corner of 27th Street. The building and its sign were icons, and were engineered by Robert […]

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Tags: Department Stores

Luxe Chronicles on Lanvin Revival

April 21st, 2009 · No Comments

Logo for Lanvin Paris

We happened upon an interview with Peter Brundige, published in the Luxe Chronicles. It applies to fashion brands, of course, but it also applies to anyone trying to relaunch a brand. The two important factors in a brand relaunch are: research staying true to the original with a new twist. Brundige, now an independent consultant, […]

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Tags: Fashion

Bringing Jack Murphy to the States

March 18th, 2009 · 1 Comment

How do you position a foreign brand if you are bringing it to the United States? The question came up over comments on LinkedIn.com’s Licensing, Merchandising and Brand Management discussion board. The points discussed the Jack Murphy brand, which is a 1922 heritage brand from Ireland that is eyeing the U.S. market. A few tips […]

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Tags: Fashion · Regional Brands

Aloha and Mahalo, Alfred Shaheen

January 28th, 2009 · 1 Comment

Shaheen made Hawaii-print shirts famous Just a big mahalo to Alfred Shaheen, the man who not only made Hawaiian shirts famous and in the process helped gave Hawaii an identity after statehoood. He died in December. Shaheen was Lebanese, and started making Hawaiian shirts just after World War II. It was a perfect time, as […]

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Tags: Department Stores · Fashion · Regional Brands · Tourism

Haspel Suits Mark 100 Years

January 13th, 2009 · No Comments

BATON ROUGE – Haspel is one of those great American brands, best known for inventing the seersucker suit. It was founded in 1909, which means that this year is the centennial. Happy 100 years, you great looking suit! It is so true. So true. Southern men feel better in a Haspel seersucker suit. The company […]

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Tags: Fashion · Made in USA · Regional Brands · Retail

Wharton Study: Make Malls Different, or Else

December 9th, 2008 · No Comments

PHILADELPHIA – A study released today on mall shoppers by Wharton’s Baker Retailing Initiative makes the case that malls need more interesting stores and better restaurants. The results seem obvious, but retailers have been missing major opportunities, and driving away customers at a time they can’t afford it, says Paula Courtney of the Verde Group, […]

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Tags: Commentary · Fashion · Retail

P&G Brings Back Rochas

October 8th, 2008 · 1 Comment

Rochas Fashion Brand returns PARIS – Proctor & Gamble shut down the Rochas fashion house two years ago after over 80 years in existence. Bad move. However, The Wall Street Journal reports that the company has signed the Italian company Gibo Co. SpA to make a line of clothes under the brand. The brand Rochas was founded […]

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Tags: Fashion · Zombie

Market Demand for Dead Jewelry Brands

June 17th, 2007 · 1 Comment

Of course, folks miss their favorite department stores. From Burdine’s to Abraham & Straus to Marshall Field’s, across the U.S. these beloved store brand names are no more. But the loss of the regional department store also affected the individual fashion brands and lines that the department stores carried. It was a numbers game. With […]

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Tags: Brand History · Fashion