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BrandlandUSA: Since 2006, America's news authority on legacy brands and classic brands.

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GM Auctioning off the Historic Estate With Opel and Vauxhall

February 20th, 2017 · 1 Comment

DETROIT – Don’t sell the meat department of the family grocery store to keep the business afloat. There is a horrible thought floating about General Motors. GM would depart from manufacturing in Europe, sell off Opel to a neighbor like Peugeot, and perhaps grab Jeep and shut down the rest of the non-glamorous, uninteresting remnants of Chrysler. If […]

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Tags: Cars

Willys Kaiser Jeep Lives On, Sort Of

October 16th, 2010 · 2 Comments

Keeping an old brand viable is sometimes no more difficult than packaging. Here, a specialized Willys Jeep Wrangler, which according to a Chrysler LLC release dates from 2004. Basically, it’s a Wrangler, but it comes specially packaged, with a Willys decal, and Army paint colors and tires. The Willys package was about paint, styling and […]

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Tags: Cars

Shutting Auto Dealers Caused Job Loss

July 19th, 2010 · No Comments

WASHINGTON, D.C. – Just off the headlines. The massive shutdown of dealers ordered by the Obama administration was a massive failure. Not that you couldn’t have noticed by just talking to some of the dealers themselves. I recall running into a group of repair guys from Sarasota Chrysler-Plymouth, which is now Sarasota Suzuki Mitsubishi. This […]

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Tags: News

Top Company Museums To Visit This Summer

July 15th, 2010 · 7 Comments

Sadly, we don’t think we will be getting to ANY of these this summer, but we nevertheless thought it would be useful to publish a list of some top corporate and factory museums to visit this summer. Take a break and enjoy America’s industrial legacy. And to all those companies that have shut down their […]

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Tags: Tourism

Long Live the Pontiac Chief

July 12th, 2010 · 17 Comments

LAGUNA BEACH, Calif. – I recently attended the NHRA Winter Nationals and noticed that the most popular body for those outrageous funny cars seemed to be Pontiac. So when I asked another spectator why, he simply said “they have the best aero-dynamics.” My horse sense told me this was likely to be true. Wow! I […]

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Tags: Cars

Updates on Rochas, Grumman, GM Dealers and the Pan Am Worldport

March 6th, 2010 · No Comments

Thoughts on some current news items: Proctor & Gamble just released its revived collection of Rochas, under the leadership of Marco Zanini. Proctor & Gamble shut down Rochas in 2006, and brought it back. The Wall Street Journal noted last week that its “nutty wide heels” and such targeted the exuberant woman who wanted to […]

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Tags: News

GM’s “OK” Used Car Brand Would Do for Defunct Dealers

December 21st, 2009 · No Comments

So what does a GM dealer that used to have a Saturn or Saab franchise do now that these brands are gone? Some are going solo, as used car and repair dealerships. Many Chrysler dealers are affiliating with NAPA, or going it alone as used car dealers, too. My solution would be to offer any […]

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Tags: Cars

GM’s Dead Brands: One in Six Sales

September 6th, 2009 · 1 Comment

We came across the below statistics from the website www.gm-volt.com. It turns out that the dead brands of General Motors accounted for one in six sales at the ailing U.S. automaker. Writes their editorial: Looking ahead, GM has a couple big issues. For starters, Pontiac sold 30,000 odd cars last month, which leaves them with […]

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Tags: Cars

Get Me a 2010 Pontiac Trans Am

May 14th, 2009 · 1 Comment

General Motors thinks it has killed off the Pontiac. And what a brilliant move that is. Let’s see, you need to sell MORE cars cause your company is broke, and you cut out yet one more product line? And then cut out even more dealers? Thankfully, though, the brand will hang on with collector clubs. […]

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Tags: News

Missing Those Station Wagons? I Miss Dad’s Opel Kadett

April 27th, 2009 · 2 Comments

We know that CAFE fuel standards are the culprit in killing off bigger cars in the U.S., but its manufacturers who are responsible for killing off the word STATION WAGON in their marketing. And so, brands like Volvo and Volkswagen now own the upper middle class consumer. We found a sort of antidote. Its the […]

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Tags: News