Bring back WNOR AM NORFOLK – Radio stations are one of the more important regional brands that define a community. In a geographic region, and through the years, a radio station’s call letters become associated with a set of numbers, namely the station’s frequency. (A great discussion of the history of the Federal Communiations Commission [...]
Radio: Keep Your Call Letters
February 17th, 2009 · No Comments
Tags: Media · Regional Brands
Adweek: Virginia Gov on Virginia Is For Lovers
February 9th, 2009 · 2 Comments
RICHMOND – Adweek has a great Q&A with Virginia’s Governor Tim Kaine, on the 40th anniversary of the Virginia is for Lovers ad campaign. Great insights into its birth, and where the campaign is going. It’s on their site with ads posted timeline style on their Adfreak blog. Amusing that Kaine is in the governor’s [...]
Tags: Advertising · Tourism
Valentine Museum Shows Regional Retail Neon
January 2nd, 2009 · 1 Comment

Recently Restored Signs On View at Valentine Richmond History Center RICHMOND — Original neon signs from two well-known Virginia retailers have been restored to original working condition and are on display at the Valentine Richmond History Center. The exterior sign from the former Mill End Shop in Richmond ‘s Carytown and a mid-century A&N Store [...]
Tags: Regional Brands · Retail
Way Cool Remmie Arnold Pen Co.
November 6th, 2008 · 3 Comments

PETERSBURG – We are admirers of the greatest pen sign ever. It’s the Remmie Arnold Pen of Petersburg, Virginia. The company was founded by Remmie Arnold, who ran for governor of Virginia, but lost. He won at the pen game, and for a time Remmie Arnold was one of the world’s largest pen manufacturers. Petersburg [...]
Tags: Brand History
Great Brands of the Northern Neck of Virginia
August 29th, 2008 · 2 Comments

Each little region of the United States has its own brand names. These brand names are the most fragile of brands, as even a great (and successful) 75-year-old local retail company can shut down because of real estate, family issues, changing demographics or a myriad of other things. These brands are often associated with families, [...]
Tags: Regional Brands