NEW YORK – We have had a number of requests for information on Georgette Klinger, the New York salon brand. It closed down, and we wrote that the family is in the process of rebuilding the company in a post called Georgette Klinger is Back. During this brand hiatus, BrandlandUSAMORE HERE

Rochas Fashion Brand returns PARIS – Proctor & Gamble shut down the Rochas fashion house two years ago after over 80 years in existence. Bad move. However, The Wall Street Journal reports that the company has signed the Italian company Gibo Co. SpA to make a line of clothes underMORE HERE

REDONDO BEACH, Calif. – OK, so this is one of those “head- scratcher” returning brands that we had COMPLETELY forgotten about, and are wondering if this could be true. In February of 2010, there could be a New United States Football League. The old USFL only lived for two seasonsMORE HERE

Those of an age to remember Jack Tramiel and his Commodore PET, VIC-20 and Commodore 64 will be heartened to read that there will be a new Commodore computer. This Commodore will be a so-called “netbook” for light use, reports CNET Crave. The Commodore UMMD 8010/F will have a 1.6GHzMORE HERE

The news that yet another regional dairy brand is disappearing has us sad. It appears that in Fort Collins, Colorado, the Poudre Valley Creamery dairy brands will no longer be on the shelves, according to reporter Pat Ferrier of the Fort Collins Coloradoan. Meadow Gold Dairy’s parent company bought theMORE HERE

The idea of a brand-life cycle is (mostly) flat-out wrong. Certainly, brands have phases and iterations, but the wholesale jettisoning of old brands by large conglomerates is wasteful, especially in an era when much manufacturing has been sent abroad and licensing, sales and distribution are the remaining competencies of manyMORE HERE

Happy 60th Anniversary, Israel. In AD 70, the Romans laid siege to Jerusalem. For 1,938 years, the world thought Israel was a thing of the past. In 1948, the miracle happened. A new nation was created. People came home, and brought the deserts back to life. Is there a betterMORE HERE

It is always a good idea to remember the lessons of brand-killing mistakes. While most know the case of New Coke, there are other products that have returned because of consumer pressure. One of our favorite fan sites relating to a bad decision is Bovril. In 2004, Unilever removed beefMORE HERE