A recent campaign by British Airways points up exactly what United, Delta and American are missing in their approach to airline branding. Namely, a sense of history and drama. BA’s Brand Engagement Head Abi Comber, in an interview posted on YouTube, says the campaign is all about what BA standsMORE HERE

GLASGOW, SCOTLAND – In the 1970s, BOAC used firms like the architecture firm Gillespie Kidd and Coia to do its regional work. Here, an office in Glasgow. The city ticket office is almost forgotten these days, but were ubiquitous for all carriers until the mid-1980s. If you recall, BOAC wasMORE HERE