NEW YORK – The asset firm Hilco Streambank will auction the assets of Aiwa Corporation, including its intellectual property and related tangible assets, inventory, related contracts, and eCommerce storefronts, on Oct. 6. The offering includes the registered Aiwa trademarks and domain names, patents, social media accounts, and Amazon and eBayMORE HERE

The General Mills cereal brand Lucky Charms, so magically delicious, has issued a promotional package of what they are calling Just Magical Marshmallows. The promotion is a limited time offer, and is sold in a foil type bag, and not a box. The products are displayed in end aisles alongMORE HERE

WHITE PLAINS, NY – The design and brand consultancy Little Big Brands has developed branding and product designs for a new project launch for the EU Colgate cleaning brand Ajax. Ajax as a cleaning brand dates from 1904 as soap, and as cleanser from 1946. Through the 20th century itsMORE HERE

Carroll Reed. Just the mention evokes cozy New England towns, comfy sweaters, and snazzy ski apparel for that weekend trip to Stratton. Over two decades after its retail operations closed, it is still one of the more collectable vintage prep clothing brands. Even as it lives on in thrift shopsMORE HERE