Sporting Brands

Topps Reinvents Historic Allen & Ginter Trading Card Brand

NEW YORK – A new set of Topps Allen & Ginter trading cards is out. The

Goodbye Evinrude. Goodbye Middle Class Boating

STURDEVANT, Wisc. – Blame it on COVID-19? And say goodbye to another glorious piece of America.

Inside Newell, the Smithsonian of American Brands

HOBOKEN – Newell Brands, formerly Newell Rubbermaid, owns an astonishing array of classic brands. For those

Renovation for Your Brand Might Include Refit and Repair

Perhaps it is not such an issue now, but back in the fall of 2010, Hatteras


Branding in a Competitive Era for Used Cars

If you haven’t been paying attention to the used car market, now is the time to start. Why? Forty-one million

Candy & Snack Brands

Candy & Snack Brands

Mars Seeks Entries for U.S. Chocolate History Research, Interpretation

Candy Corn by Brach’s, Once One of America’s Largest Candymakers

Hydrox Cookie Concern Over Oreo’s Monster Shelf Space

Razzles History: Novel Chew Invented by Brethren Chemist

Chuckles Candy Still a Pectin-Packed Package

New Brach’s Candy Logo Is Better Thinking, But Still a Miss

Nabs or Peanut Butter Crackers? Bring Back Nabs


Guideposts Magazine Peels Off New Logo, Connick Cover

DANBURY, Conn. – The inspirational magazine Guideposts, since 1945 a wholesome, positive staple on American coffee tables and doctor office

Gas, Oil, Energy

Gas, Oil & Energy

Briefly: NACCO Rocks New Look for Corporate, Coal, Mining & Mitigation Units

Gas, Oil & Energy

BP Finally Brings Back Amoco

Gas, Oil & Energy

Texaco Still A Strong Brand

Gas, Oil & Energy

Gulf Stops Keep Going in America

Gas, Oil & Energy

Top Insecticide and Fungicide Brands

Gas, Oil & Energy

Tidewater Motor Oil, Washed Up at Cracker Barrel

Gas, Oil & Energy

Summertime: Top Seven Bug Killer Brands of All Time

Health, Beauty

Colgate’s ‘By Mennen’ Brand Still Resonates

For generations, the Mennen brand, now part of Colgate-Palmolive, was synonymous with mens’ and babies’ products, from baby oil to

Prid Salve

Prid Drawing Salve, An Old School Apothecary Remedy

There is a class of basic home remedies, still around, that one could have found

Fizrin: The 1950s Flu Fixer & Brand of the Day

Editor’s Note: Today, BrandlandUSA begins a new feature, our Brand of the Day, where we

Curad Strikes Brand Promo With Ironman

Northfield, Ill. – Curad and ActivICE, two Medline brands, will be the official medical supplier and

Gleem Spotted on the Crest

In today’s pantheon of toothpaste brands, there is Colgate and Crest, and others. Of the

Secret Trick: Brush Up Your Oldest Brands

Even if a venerable brand is beloved, companies still need to continue to invest in

Revived Sea & Ski Hits the Beach Soon

ROCKLEDGE, FL – It seems that the historic Sea & Ski suntan lotion is coming

Airline Brands


Seaplane Service Begins Again in Tailwind Manhattan-Boston Route


Southwest Celebrates 50 Years with 50 Stars, 13 Stripes

Eastern airlines new livery

Eastern Airlines Flies Again


Eerily Prescient United Ad from 1989 That Gives Recovery Route Map


Lockheed Martin and the Last StarLifter, The Hanoi Taxi


Delta Has Plenty of Time, Reason and Ideas to Save the WorldPort


Pan Am Just Keeps Coming Back

Dining & Restaurants

Briefly: Cracker Barrel Goes Hollywood; Piola Pizza Miami; Chi-Chi’s; Chicken Salad Chick

Briefly: Guinness Set to Open Taproom in Chicago

Briefs: IHOP Canada, Whataburger Academy Apparel, Schlotsky’s Expansion

Detroit in History and Commerce by Rogers & Thorpe 1891

New Italian Owner for Manitowoc Ice, Garland Stove and Frymaster

Sarasota’s Old Heidelberg Castle Remembered

Food Creates and Sustains The Brand at Department Stores

Bennigan’s Lives Through Licensing


The History of Artex, America’s Ultimate TV Table Brand

BROOKLYN – In the 1950s, when television watching began, people left the dining room, but still wanted to eat “properly”

Seald Sweet Celebrates Grower History

Seald Sweet is promoting its history for its 110th year.

Idea: Local Brands as Economic Development Facades

PALMETTO – Across the U.S., there is no shortage of run-down small and medium-sized towns that used to be far

Classic Brands: Jack Tar Marine Paint

Jack Tar Marine Finishes marine paint is an enduring enamel alkyd paint for marine, metal and pipes. It’s made by

What Happened to Cat’s Paw Heels?

First used in 1904, Cat’s Paw is one of the great American brands. The cat, according to Hal Morgan’s book

History of Dritz, a Great Sewing Brand

At home, in a sewing kit, I noticed a handy little brand many have forgotten is still around. Dritz. It’s

History of Whiz Hollingshead Wax of Camden

CAMDEN – We love the odd old brands. And one brand that could have been Armor All was Whiz Hollingshead.

Grocery Shelf Brands


RubyFrost: Crunch Time Branding a Non Browning Apple


Frozen Orange Juice Quietly Retreats from Grocery Shelves


Feltman’s Coney Island Adds New Bratwurst


Briefly: Time for Detox White House, Plus Yoplait, Equal, Original Doritos


Campbell’s Soup Can Gets Careful Redesign, Goes Back to Basics


Redesigning an American Classic, Campbell’s Soup: Q&A with Designer Drew Stocker


Lucky Charms Magically Appear Without the Cereal

Soap & Cleaning


Updating the Century Old Ajax: Q&A With Richard Palmer, Little Big Brands


Ajax Leverages Venerable Brand for New EU Product


Bab-o, New York Legacy of Babbitt’s Best Soap


Bon Ami Redesign Gives Chick Some Details


Bar Keeper’s Friend, Historic Cleaner Since 1882


P&G’s Chipso Detergent, Swept Up in Tide


Parsons the Classic American Ammonia


On the Shelves: From Ivory to Cigarette Machines to Krispy Kreme Candles


Bon Ami’s Changeless Brand Strategy


Offbeat Small Brands: Homax White Ring Remover

HP Sauce England Vintage


There are few foods more indicative of a place, and amenable to high margins, than food sauces. Sauces are the ultimate example of a profit-making brand of food. They keep for a long time. They can be cheaply made. Secret recipes can give a certain allure. They also cannot beMORE HERE


WEST CHICAGO – One of the easiest and cheapest ways to keep children happy in the summer is the frozen ice bar, and the two top brands are Fla-Vor-Ice and Otter Pops. The question is which is preferable, and why. Both brands are made by the Chicago company Jel-Sert, andMORE HERE


If you were at a kids pool in the 1960s (or my wife on Lyford Cay, Bahamas in about 1970, photo at right), you would likely see toddlers swimming about with little bubble floats on their backs. In some cases they were plain styrofoam, but in many cases they wereMORE HERE


There are many well-known religious publishing brands, both denominational and for-profit. Thomas Nelson and Zondervan are some of the best-known among the for-profits. Zondervan’s sister imprint HarperOne continues a long tradition of religious publishing at the old Harper & Row. Of the strong denominational publishing brands are Abingdon Press andMORE HERE


There is one type of job you can’t export. The repair man. Companies in recent years have ignored the repair man; before the Great Recession it was almost cheaper to buy a new lawn mower than to fix the old one. So you just threw the old one out, withMORE HERE


Editor’s Note: Recently Instacart no longer shows the product as available RICHMOND – C.F. Sauer, the spice and sauce company, owns one of the great forgotten mayonnaise brands, Mrs. Filbert’s. In the South, mayonnaise is important. Food snobs do not like it, but that is so wrong, because different degreesMORE HERE


Cousins to Vienna Sausages, but darker? Try some Prairie Belt Smoked Sausage! In case you didn’t know or can’t read, the serving suggestion on the front shows that the sausages are best eaten on a plate, stacked. Thank you for that. The sausage was distributed by Castleberry’s Food Company fromMORE HERE


It’s Memorial Day Weekend. A time to celebrate America. And what brand epitomizes the spirit of this country better than Birdwells. Made in Orange County, California since 1961, they are perfection. They started with Carrie Birdwell Mann, who transformed her house into a sewing room and store, launching Birdwell BeachMORE HERE

For generations, the Mennen brand, now part of Colgate-Palmolive, was synonymous with mens’ and babies’ products, from baby oil to Speed Stick, Afta to Skin Bracer. Today, as the Colgate-Palmolive board meets for its annual meeting, it would do well to reconsider the value of the Mennen brand and companyMORE HERE

Prid Salve

There is a class of basic home remedies, still around, that one could have found at a Main Street independent pharmacy a century ago. One of those classics, often forgotten, is the drawing salve Smile’s Prid. Prid, which dates from 1947, treats blisters and boils, and other noxious conditions oneMORE HERE

LEBANON, Tenn. – Cracker Barrel Old Country Store today launched its first Cracker Barrel Kitchen delivery service in Hollywood, Calif. The restaurant takeout will offer Cracker Barrel meals with delivery services DoorDash, Uber Eats and Grubhub. Cracker Barrel’s Los Angeles ghost kitchen will also serve its existing virtual brand ChickenMORE HERE

LOCKPORT, N.Y., Crunch Time Apple Growers, a New York State-based cooperative of 152 fruit growers, continues to promote their breakthrough RubyFrost apple variety his fall. For 2021, they will deliver 175,000 bushels if these tart, crisp apples to supermarkets this season, a 35 percent increase. It is targeted to EastMORE HERE

If you haven’t been paying attention to the used car market, now is the time to start. Why? Forty-one million used cars trade hands every year in the United States, and online marketplaces, like Craigslist and Facebook Marketplace, only account for about half of transactions. The largest used car companies,MORE HERE

Minute Maid concentrate, the inventor of the category of frozen orange juice, is quietly disappearing from some grocery store frozen food sections, though it is still found at major grocery chains, including Walmart and Publix. The juice concentrate brand was once an essential component of almost every American freezer. WhileMORE HERE

NEW YORK – The revived Coney Island hot dog company and brand Feltman’s continues to expand its product line with the addition of its All-Natural Bratwurst. The company’s new bratwurst is a further extension of the growth of the brand, which was first established in 1867 by Charles Feltman, andMORE HERE