We’re Lovin’: Remastered Casey Kasem A.T. 40
Now on with the countdown! Yes, you can still catch Casey Kasem’s original 1970s American Top 40 radio shows on your local FM. The shows have returned from... Read more.
Big Bad(?) Surprise: New Holiday Inn Logo
We are totally stumped by this one. Blogger Gentleman Agitator emailed to tell BrandlandUSA of his frustration with a new Holiday Inn logo. Don’t get us wrong.... Read more.
Remembering the Sears Yachtsman Brand
There was a time when Sears ruled the world of sporting goods, and brands like Ted Williams and Sears Yachtsman were seen as prestige. At right, a Sears Yachtsman... Read more.
Aviva Ruins Historic Norwich Union Brand
What happens when you have a 200-year-old insurance brand name and some smartsy fartsy “branding” and “marketing” people get involved? The... Read more.
Forbes Columnist: Keep Mercury Division
Forbes columnist Jerry Flint wrote a great column June 17, 2008 on the future of Ford Motor Company’s Mercury brand, and whether the sorta-dashing Ford President... Read more.
Ethiopian Airlines, Last Piece of TWA
Of the surviving pieces of Trans World Airlines, or TWA, includes Canteen, the office catering and snacks company, the TWA Hotel and Ethiopian Airlines. Ethiopian... Read more.
Frog Orr-Ewing on Nostalgia as a Spiritual Gift
In all this business of branding and nostalgia, the question is whether it is relevant to today. How does one live in the present while seeking to turn back to the... Read more.
History of the Blood Pressure Monitor and the Baumanometer
COPIAGUE, NEW YORK – The blood pressure brand that decorates just about every medical exam room in the U.S. is the Baumanometer. The device is most often seen... Read more.
Opportunities for A&P Brand
What a waste! This once-great American grocery company is now a shadow of its former self. The Great Atlantic & Pacific Tea Company still lives on in the Northeast,... Read more.
Bring Back Sealtest Milk. Yes. Of course.
Since the advent of hormone free milk, new national brands of milk have been established. That’s great. And it proves there is a market for national brands.... Read more.