Periodically, we look at some of the new versions of old brands. A few revivals this summer: The Sahara Casino brand is back. It had become the SLS Las Vegas, only to return this month as Sahara Las Vegas. The hotel and casino complex would do well to completely embraceMORE HERE
BELFAST – Of the great shipbuilders and shipbuilding names of the world, Harland & Wolff is perhaps the best known. In its era, it was the Boeing of shipbuilders. So it is tragic that this great maker, such an important part of maritime history (and British and Irish nationhood), isMORE HERE
Apollo, and indeed the entire NASA program, were not only a financial boon to American businesses, they were also a promotional extravaganza for American companies and brands, both consumer and defense/corporate in the same way that Jeep and Ray-Ban became known because of their connection to World War II. TheMORE HERE
The toy store brand FAO Schwarz is back, nationally. In lots of places, including middle-market airports. At airports, the retailer is a licensed boutique for travelers, selling candy and last-minute stuffed animals and assorted toy classics, such as an FAO Schwarz rubber ducky. One of their newest shops is atMORE HERE
Seald Sweet is promoting its history for its 110th year. MORE HERE
Leaf Brands is the maker of a number of revived brands, including Farts Candy, Astro Pops, tart n’ tinys , Wacky Wafers, Bonkers! and David’s “Beyond Gourmet” jelly beans. It is a tiny company compared to Mondelez, which is the successor company to RJR Nabisco, the maker of Oreos.
MORE HERE
