PARIS – The Accor brand hotel brand Pullman has announced a series of fitness pros at its properties, working with the Les Mills fitness company. The brand, known in the popular consciousness for sleeper railroad cars, has launched the Pullman Fitness Squad, a group of fitness ambassadors that help guestsMORE HERE

CHICAGO – The company owned beer house has not traditionally been a feature of drinking in the United States. But with the success of small brewpubs, and changes in law, larger companies have seen their usefulness. To that end the Guinness Chicago Taproom will open in 2023 in the WestMORE HERE

NEW YORK – The asset firm Hilco Streambank will auction the assets of Aiwa Corporation, including its intellectual property and related tangible assets, inventory, related contracts, and eCommerce storefronts, on Oct. 6. The offering includes the registered Aiwa trademarks and domain names, patents, social media accounts, and Amazon and eBayMORE HERE

The General Mills cereal brand Lucky Charms, so magically delicious, has issued a promotional package of what they are calling Just Magical Marshmallows. The promotion is a limited time offer, and is sold in a foil type bag, and not a box. The products are displayed in end aisles alongMORE HERE

WHITE PLAINS, NY – The design and brand consultancy Little Big Brands has developed branding and product designs for a new project launch for the EU Colgate cleaning brand Ajax. Ajax as a cleaning brand dates from 1904 as soap, and as cleanser from 1946. Through the 20th century itsMORE HERE