Briefs and brand-related news from across the U.S. BrandlandUSA welcomes your news releases, including people changes, anniversaries and product revamps. Get in touch by emailing below.
PARIS – The Accor brand hotel brand Pullman has announced a series of fitness pros at its properties, working with the Les Mills fitness company. The brand, known in the popular consciousness for sleeper railroad cars, has launched the Pullman Fitness Squad, a group of fitness ambassadors that help guestsMORE HERE
CHICAGO – The company owned beer house has not traditionally been a feature of drinking in the United States. But with the success of small brewpubs, and changes in law, larger companies have seen their usefulness. To that end the Guinness Chicago Taproom will open in 2023 in the WestMORE HERE
A roundup of recent brands in the news including Equal Sweetener, White House Detox, Yoplait Skittles and Doritos Classic Packaging. Equal Still Blue The sweetener Equal is showing a new design that looks much less clinical. The trademark light blue is still there, with a much friendlier approach. Equal, inventedMORE HERE
A tradition of the grand era of travel across the world is the railroad hotel. Railroads built these hotels in major cities or points of natural beauty, to encourage travel, and provide a place for travelers and railroad staff. Today, many of these railroad hotels are still around, though asMORE HERE
NEW YORK – The New York department store chain Saks, which now describes itself as a “premier luxury ecommerce platform” will have its fall campaign starring actress Sarah Paulson and writer and actor, comedian and producer Kumail Nanjiani. Above, the usual suspects at New York Fashion Week this year, courtesyMORE HERE
BIRMINGHAM, Ala. – The athletic and footwear retailer Hibbett (NASDAQ: HIBB) will open a new store in Fullerton, Calif. The Orange County new store is located in the Fullerton Metro Center. Hibbett is a Birmingham-based athletic and footwear retailer with over 1,000 stores nationwide. Hibbett, with locations in 35 states,MORE HERE
HACKETTSTOWN, N.J., – Mars Wrigley announced today that it is currently accepting submissions for its 2022 Forrest E. Mars, Jr. Chocolate History Grant through October 31, 2021. The grant provides funding for innovation in the areas of chocolate history research, scholarship and education. A minimum of $50,000 in grant moneyMORE HERE
NEW YORK – The asset firm Hilco Streambank will auction the assets of Aiwa Corporation, including its intellectual property and related tangible assets, inventory, related contracts, and eCommerce storefronts, on Oct. 6. The offering includes the registered Aiwa trademarks and domain names, patents, social media accounts, and Amazon and eBayMORE HERE
The General Mills cereal brand Lucky Charms, so magically delicious, has issued a promotional package of what they are calling Just Magical Marshmallows. The promotion is a limited time offer, and is sold in a foil type bag, and not a box. The products are displayed in end aisles alongMORE HERE
WHITE PLAINS, NY – The design and brand consultancy Little Big Brands has developed branding and product designs for a new project launch for the EU Colgate cleaning brand Ajax. Ajax as a cleaning brand dates from 1904 as soap, and as cleanser from 1946. Through the 20th century itsMORE HERE
