Colgate’s ‘By Mennen’ Brand Still Resonates
For generations, the Mennen brand, now part of Colgate-Palmolive, was synonymous with mens’ and babies’ products, from baby oil to Speed Stick, Afta to Skin Bracer. Today, as the Colgate-Palmolive board meets for its annual meeting, it would do well to reconsider the value of the Mennen brand and companyMORE HERE