DANBURY, Conn. – The inspirational magazine Guideposts, since 1945 a wholesome, positive staple on American coffee tables and doctor office waiting rooms, has a new logo and look, with a stylized G. To go with this new look, the August/September edition offers an multimedia operation to go with a printMORE HERE

ST. LOUIS – The Netflix drama Outer Banks has cleverly reintroduced the teen mystery format to a new audience. The show, which has started a second season, also has introduced a real Southern aesthetic to television. Peppered are mentions of brands, from Grady White boats to the Save A LotMORE HERE

A BrandlandUSA reader asked about the history of America’s Number One Heel. The heel brand was O’Sullivan; it was the invention of Humphrey O’Sullivan, of Lowell, Mass., in 1896. O’Sullivan attached pieces of rubber to his shoes to ease leg fatigue. From then on, consumers have sought tech solutions toMORE HERE

Noxzema Medicated Shave, once a leading shaving cream brand in the U.S., is now apparently discontinued. Supplies of the shave cream online are selling from $30 to $150 a can on eBay and Amazon, as precious as post-Prohibition liquor. They are still available in Europe, however. The original Noxzema skinMORE HERE