Tang Astronaut Drink

Apollo, and indeed the entire NASA program, were not only a financial boon to American businesses, they were also a promotional extravaganza for American companies and brands, both consumer and defense/corporate in the same way that Jeep and Ray-Ban became known because of their connection to World War II. TheMORE HERE

HP Sauce England Vintage

Sticky

There are few foods more indicative of a place, and amenable to high margins, than food sauces. Sauces are the ultimate example of a profit-making brand of food. They keep for a long time. They can be cheaply made. Secret recipes can give a certain allure. They also cannot beMORE HERE

The whirlwind of newly revived brands continues. A number of very interesting classics have returned, many with great potential. Just to name a few: Jawa Bicycles: In Mumbai, the company Classic Legends Private Limited, part of the Indian company Mahindra and Mahindra, has revived revived the classic Jawa motorcycle brand. TheMORE HERE

SMITHFIELD, Va. – Yet another bit of appalling news from the world of conglomerate brands. This morning, The Washington Post reported that the now-Chinese-owned Smithfield Foods has stopped making hams in Smithfield. Of course, if you make ham in the most famous ham capital in the world, and you makeMORE HERE

NEW YORK- About 10 years ago, someone put together a list of all the brands at Lord & Taylor at a particular moment in time. I saved the electronic list, just because it told of how many different brands there were at just one department store. Today, the list isMORE HERE

HOBOKEN – Newell Brands, formerly Newell Rubbermaid, owns an astonishing array of classic brands. For those of us who like these classics, they are the owners of American crown jewels. These include Sunbeam, Shakespeare, Blue Diamond, Oster, Coleman, Sharpie, Rubbermaid, Elmer’s, Rawlings, Elmer’s Glue, Ball jars, X-ACTO knives, Crock-Pots, DymoMORE HERE

CHICAGO – Seven years ago, I proposed on Seeking Alpha that BP, formerly British Persia and British Petroleum and now just BP, bring back the Amoco brand as an option for franchisees. This was during the BP oil spill fiasco, which was, at the time, a big mess. They justMORE HERE

PLEASANTON, Calif – House brands seem to be all the rage these days. They go in and out of favor at grocers; these days national brands seem to be the brands that are on the outs. Apparently, part of the acquisition value of Whole Foods for Amazon was their experience withMORE HERE