Pennsy Hotel Fight Gathers Steam
Good news on the Hotel Pennsylvania front since we first wrote about the issue of the hotel. The New York media is beginning to write about the controversy of tearing... Read more.
McCormick’s Girly Spice Check
While we have a certain nostalgia toward old spice containers, the new promotion for McCormick has BrandlandUSA intrigued. For anything that asks the average kitchen... Read more.
Bank of America Re-Launches BankAmericard(R) Credit Card
It’s official. Bank of America has brought back a full version of BankAmericard. It even uses the same spelling as before. If you have been reading BrandlandUSA... Read more.
Bring Back London’s J. Lyons Tea Rooms
On perusing the excellent children’s book This is London by M. Sasek, readers encounter on page 38 a mention that there “is always time for a cup of... Read more.
Nothing Icy about Perry Ellis’ Munsingwear Penguin Revival
For those who are interested in a perfect case study of how to revive a dead brand, look no further than Miami-based Perry Ellis International‘s revival of... Read more.
Iconix Lands Fieldcrest, Cannon brands for $231 million
The brand licensing company that brought Candie’s back will now own some of the greatest linen, home and bath brands in the world. New York based Iconix Brand... Read more.
IBM Brings Back Lotus Symphony
What’s next, Lotus 1-2-3? In late September 2007, IBM announced that it would bring back the Lotus Symphony brand. Lotus Symphony was one of the first MS-DOS... Read more.
Lord & Taylor Revived, Backed by NRDC Equity
There is great news on the department store front, in particular New York’s Lord & Taylor, led by CEO Jane Elfers. What is happening at New York’s... Read more.
Don’t Kill off A.G. Edwards!
So another brokerage brand is about to bite the dust; this time it is St. Louis-based A.G. Edwards. It is part of a long line of regional brokerage names and banking... Read more.
Save the 747 Brand
Is the 747 on the way out? We hope not. Please no. When British Airways announced that it was buying two new long-range airplanes on Thursday, Sept. 27, 2007, it... Read more.