PITTSBURGH & CHICAGO — Kathy Krenger is the new chief communications officer for The Kraft Heinz Company. She is currently senior vice president, global communications, for Hyatt Hotels Corporation, and begins the position July 21, 2021, reporting directly to CEO Miguel Patricio. Michael Mullen, Head of Global Communications and CorporateMORE HERE

GOLETA, Calif. – The shoe brand Hoka One has hired two for key design positions. Evie Moe is the brand’s first senior director of apparel. Moe has 20 years of experience in apparel, ranging from performance running to lifestyle and swimwear and most recently served as the vice president of designMORE HERE

LONDON – TBWA London has tapped Larissa Vince as the agency’s new CEO. CEO Sara Tate will leave the agency at the end of the summer to become a consultant and leadership coach. Vince worked for nine years at Saatchi & Saatchi, latterly as Managing Director where she was responsibleMORE HERE

He joined the company from Tommy Hilfiger, where he served as global chief marketing officer. Celebrity Cruises announced that Michael Scheiner is the new Senior Vice President and Chief Marketing Officer of the new-luxury travel company. Reporting to President and CEO Lisa Lutoff-Perlo, Scheiner will join Celebrity on July 12.MORE HERE

NEW YORK — North Equity LLC announced that it has launched Recurrent Ventures as a new operating business for its digital media portfolio that includes Popular Science, The Drive, Domino, Field & Stream, SAVEUR, Outdoor Life and Task & Purpose. Lance Johnson, who was previously the Operating Partner of NorthMORE HERE

MIAMI — Royal Caribbean Group (NYSE: RCL) announced that Rosanna Fiske has joined the company as global chief communications officer. She reports to Donna Hrinak, senior vice president of corporate affairs. Fiske will lead Royal Caribbean Group’s global communications strategy and will be responsible for developing and executing internal and externalMORE HERE

NEW YORK – At the clothing and licensing company PVH Corp., formerly Phillips-Van Heusen Corp., Mike Shaffer and Cheryl Abel-Hodges will be leaving PVH in coming months. Shaffer, Chief Operating and Financial Officer, will be leaving in September. Abel-Hodges will be stepping down as CEO of Calvin Klein and movingMORE HERE

WASHINGTON – The U.S. Senate today confirmed David Kappos as the new Under Secretary of Commerce for Intellectual Property and Director of the U.S Patent and Trademark Office. U.S. Commerce Secretary Gary Locke issued the following statement: “We are grateful to the Senate for its swift confirmation of David KapposMORE HERE

NEW YORK – The branding firm Graj + Gustavsen said that Founding Partner Simon Graj has been named to Intellectual Asset Management magazine’s inaugural list of the World’s 250 Leading Intellectual Property Strategists. The IAM 250 – A Guide to the World’s Leading IP Strategists debuted in the publication’s AprilMORE HERE