
Lessons Blown From Waterford
WATERFORD, IRELAND – When I converse with anyone about an old, deceased brand, the conversation often comes to the point where we wonder about the brand’s... Read more.

Cohen & Sons: Bringing Back a Brand on Kickstarter
MARINA DEL REY – There are thousands of family businesses in the U.S. that were once considerable enterprises, so it is refreshing to see some of them come... Read more.

Seventies Formula One Brands in Rush
LOS ANGELES – For fans of cars and Formula One, the Ron Howard film Rush is a feast. The film details the epic rivalry between the 1976 Formula One racers... Read more.

Remmie Arnold Pen Sign Restored in Petersburg
PETERSBURG, Va. – For those who love writing instruments, the restoration of the identity of a pen company is welcome. In Petersburg, Virginia, right... Read more.

Ball Mason Jars Go Blue for Centennial
Ball Mason jars are one of the great American brand names that define a particular category. It is so much so, that most could not even name any other brands that... Read more.

Yikes. The Government Really Killed Pontiac
DETROIT – When General Motors was bailed out, the Pontiac brand died. General Motors customers, dealers and employees were stunned. The decision cost money,... Read more.

GAF Gets Exposure With Joseph Gordon-Levitt
GAF, once known as General Aniline and Film, is the nation's leading name in roofing. It has roots as old as 1842, with the E. Anthony & Co. photography enterprise... Read more.

Six Food Brands of Biblical Proportions
The whole natural food movement has strong roots in religious circles, not only with Kosher food and Mennonite dairies, and natural foods and the Jesus movement... Read more.

Cincinnati Brand Revivals: Christian Moerlein and Rookwood Pottery
CINCINNATI – Two well known regional brands are re-finding their place in the pantheon of Ohio business history. Christian Moerlein Brewery and Rookwood Pottery... Read more.

LeSueur Messes Up Classic Logo
LE SUEUR, Minnesota – There are few canned vegetable brands that command a premium, but Le Sueur “very young small sweet peas” are one of them.... Read more.