
Forbes Columnist: Keep Mercury Division
Forbes columnist Jerry Flint wrote a great column June 17, 2008 on the future of Ford Motor Company’s Mercury brand, and whether the sorta-dashing Ford President... Read more.

Ethiopian Airlines, Last Piece of TWA
Of the surviving pieces of Trans World Airlines, or TWA, includes Canteen, the office catering and snacks company, the TWA Hotel and Ethiopian Airlines. Ethiopian... Read more.

Frog Orr-Ewing on Nostalgia as a Spiritual Gift
In all this business of branding and nostalgia, the question is whether it is relevant to today. How does one live in the present while seeking to turn back to the... Read more.

History of the Blood Pressure Monitor and the Baumanometer
COPIAGUE, NEW YORK – The blood pressure brand that decorates just about every medical exam room in the U.S. is the Baumanometer. The device is most often seen... Read more.

Opportunities for A&P Brand
What a waste! This once-great American grocery company is now a shadow of its former self. The Great Atlantic & Pacific Tea Company still lives on in the Northeast,... Read more.

Bring Back Sealtest Milk. Yes. Of course.
Since the advent of hormone free milk, new national brands of milk have been established. That’s great. And it proves there is a market for national brands.... Read more.

Save the Toledo, Ohio White Tower!
One of the great losses of an American brand was the White Tower chain, which was shut down mostly in the 1980s by its owner, Tombrock Corporation of Connecticut.... Read more.

Golden Books At 65; Children’s Museum of Manhattan Exhibit
The Children’s Museum of Manhattan is holding an exhibition on artwork from one of the great American publishing brands, the Golden Book. We all know the Golden... Read more.

The New York Sun Still Shines For All
NEW YORK – Start-up media projects are a perfect place to revive dead brands. Condé Nast did this masterfully when it revived the magazine titles Vanity Fair... Read more.

Wishing for ABC News’ Make a Wish with Tom Chapin
BrandlandUSA reader Brian Stevens asks about the Tom Chapin children’s show Make A Wish. Says Stevens, “I wish someone could dig up some old “Make... Read more.