HONOLULU – The business model for most airlines in the last four decades has been to degrade service, commoditize branding and strip down service to the essentials. Hawaiian Airlines is taking the opposite approach with its new Boeing 787-9 Dreamliners. It worked with the design agency Teague to introduce a
While Pan American World Airways is long gone, the airline is unique among airlines, defunct or still flying, in that they have two non-profits supporting the preservation and public display of the organization’s history. This November, the groups are working together on a Pan Am weekend of events, on Nov.
NEW YORK – Old, proven ideas work, and often allow for more interesting solutions than the supposedly high-tech future we were promised with such creepiness as autonomous package delivery, and pilot-less airplanes. Example? New seaplane air service from Boston to Manhattan from Tailwind Air using the Cessna Grand Caravan EX.
DALLAS – Southwest Airlines has painted a Boeing 737-800 with 50 stars and 13 stripes, in celebration of the airline’s 50th anniversary. “The word ‘freedom’ has significant meaning to the People and history of Southwest Airlines,” said Gary Kelly, Southwest Airlines’ Chairman of the Board and Chief Executive Officer, in
Uniforms are the original way to rebrand an institution. From Roman soldiers to Olympic athletes, clothes make the man. And the woman. And the institution. Alitalia figured this out in a stylish rebranding. Late this spring, the national airline of Italy unveiled a new branding campaign with its central identity created
As the U.S. retires the last C-141 StarLifter, Lockheed-Martin issued a press release, the sure sign of a company that values its history, as it is currently making the C-130J modernizing the C-5 Galaxy. The aircraft, used from Vietnam to Iraq as a transport, debuted in 1967; the retired Hanoi
JAMAICA, QUEENS, N.Y. – The historic Pan American WorldPort is not down yet, and the group fighting to save the iconic structure from Delta’s destruction has upped the ante in its come-from-behind campaign to save the building, the interior of which is pictured here (Photo from Josh Stoff, curator of