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Entries Tagged as 'Liquor'

Inglenook Brand Reunited With Winery Estate

April 13th, 2011 · No Comments

RUTHERFORD, California – Inglenook’s vineyards and brand are now one again. Movie and winemaker Francis Ford Coppola has purchased the storied California brand Inglenook to go with his farm in Rutherford, California. Coppola purchased the farm, but the brand was separated from the actual land in the 1970s. The Inglenook brand, one of the best […]

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Tags: Liquor

Beer Brands Canned for Brew Encyclopedia

February 5th, 2011 · No Comments

A new book by Dan Backer and Lance Watson taps brewing history to detail the can designs of nearly 500 beer brands. The book, published by Chronicle (Amazon link at right) shows major and minor brands. Like other Chronicle books, it is handsomely produced at is quite authoritative. It is alphabetized and includes brands from […]

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Tags: Books · Liquor

It’s All How You Position Old Brands

May 20th, 2010 · No Comments

At one time, Pabst Blue Ribbon was a great brand. Through bad marketing (or no marketing), it declined. Then, some college kids  found out it tasted just as good as Bud. And they renamed it PBR and it became hip again. Of course it was a bit more complicated than that. I saw this evolution […]

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Tags: Liquor

News: Plymouth Cars in Ads, Jameson Whiskey App, Pink Floyd EMI

March 12th, 2010 · No Comments

Some items from the headlines, and files: We happened to notice that the Plymouth brand has been getting an “Old Fashioned” bit of exposure in the new Bacon & Blue ad for Wendy’s. The ad is getting some great airtime, pleasing us Mopar fans to no end. I believe its a 1969 Belvedere, but so […]

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Tags: Cars · Liquor

Captain Morgan and Johnnie Walker, Get Outta Town!

February 6th, 2010 · No Comments

There is an interesting parallel going on in Scotland and Puerto Rico. The Diageo brands Captain Morgan and Johnnie Walker are both in the throes of being moved, and both are against the will of locals. Captain Morgan is an interesting case; critics have pounced on the fact that it is being moved directly because […]

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Tags: Liquor

Where is Ortega’s Snap E Tom?

January 28th, 2010 · 29 Comments

He was the hot tomato of the 1970s brunch, Snap E Tom. But when did this tomato juice mascot disappear from grocery shelves? Snap E was a product of the Pioneer Ortega Chili Company, and later Heublein, from what I can find. Made with chile peppers, onions and tomatoes, it was a Bloody Mary mix […]

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Tags: Liquor · Preservation

Canada Dry, the Jamaican Ginger Ale

November 10th, 2009 · 3 Comments

Here’s a word relationship that won’t be on S.A.T. tests. As Schweppes is the top brand for tonic water, Canada Dry is the top brand for ginger ale. We thought about the legacy of Canada Dry when we found a small brochure about Canada Dry in our STUFF. The little menu guide shows how to […]

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Tags: Grocery · Liquor

Hennessy Makes a Messy of Its Brand

September 14th, 2009 · 1 Comment

As celebrity culture has become more trashy, so has the risk for the consumer and luxury brands associated with those stars. The most recent example? The Hennessy cognac brand owned by Paris-based LVMH Group. Think of this. Your historic brand, the leading cognac brand in the world, is associated with the drunken rampage of a man […]

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Tags: Liquor · News

Keep Johnnie Walker In Kilmarnock Scotland

August 17th, 2009 · 1 Comment

KILMARNOCK, SCOTLAND – Great brands are associated with a place. This is true even more with alcohol other products that have elastic demands. The place of manufacture adds to the allure of the brand, and that helps build a market for it. You differentiate your liquor product not only by taste, but the whole distilling, […]

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Tags: Liquor · News · Regional Brands · Tourism

Pre-Mixed Martinis in a Bottle?

July 21st, 2009 · 1 Comment

There is something very 1970s about The Club pre-mixed martinis. Is it the idea that it is somehow too difficult to mix vermouth and gin? Or that it is too hard to find a cup, and you can use the top to drink it? That’s the question we asked ourselves as we looked at this […]

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Tags: Grocery · Liquor