LONDON – Many brands that were once popular still get exposure through popular media, especially through photography and movies.
We happened upon one razor brand, Personna, in the back of a 1960s photo of Roger Daltrey of The Who. The rocker is standing a block or two away from the Trocadero, you can see just to the right a large billboard advertising Personna Stainless Steel razors.
It now owns shaving brands that include GEM Blue Star, PFB, Treet, Pal and Burma-shave and made hit products like Flicker (the pink razor for women). The company claims to be one of the oldest razor companies in the U.S.; they are direct in line from the Brooklyn, NY-based company Kampfe, named for the brothers who patented the first safety razor in the US and formed a manufacturing company in 1875.
We just thought some of the old images of it were fun, including one from its USPTO trademark file, here seen.