Tang Astronaut Drink General Foods

Apollo, and indeed the entire NASA program, were not only a financial boon to American businesses, they were also a promotional extravaganza for American companies and brands, both consumer and defense/corporate in the same way that Jeep and Ray-Ban became known because of their connection to World War II. TheMORE HERE

Kodak is taking a route back to move forward as it reintroduces the Super 8 camera. In a press release, the company said it had built a “roadmap” that includes a range of cameras, film development services, post production tools and more. “It is an ecosystem for film” said JeffMORE HERE

Just thought this was amusing. BrandlandUSA.com is the website of business and travel writer and editor Garland Pollard. Visit his personal website at GarlandPollard.comMORE HERE

Some headlines from the world of branding: Adweek reports that Brink’s home security will change its name to Broadview. Brink’s, the armored truck company, spun off it’s commercial and residential home security business last year, giving it three years to change names. We thought the old one was fine, butMORE HERE