Sealy Expands Mattress Offerings

LEXINGTON, Ky., – The plain old quilted mattress is becoming less and less of the main type of mattress.

Last week, the nation’s pioneer maker of mattresses, Tempur Sealy International, Inc. (NYSE: TPX) introduced a new portfolio of products. They said that the offerings provide “enhanced support and durability” and include “ultra-responsive” coils, memory foams and breathable covers.

Sealy brands include Tempur-Pedic, Sealy and Stearns & Foster. Their non-branded offerings include “value-focused” private label products.

Currently, the traditional mattress business model has been to sell through retailers; a new group of mattress companies have bypassed retail, and sold directly to consumers, with new types of mattresses. Brands include Purple, Casper and Tuft & Needle and Leesa and Saatva.

Sealy dates from 1889. However, Stearns & Foster is a much older brand, dating from 1846. Both companies have gone through multiple ownership and location changes.

For those interested, the Abandoned news site offers a history of Stearns & Foster. Founded in Cincinnati by George S. Stearns and Seth Foster, the company was the first factory in the nation to produce cotton wadding. It expanded into mattresses and other products. By the end of the 19th Century, the Ohio factory along the Erie Canal grew to over 15 acres and one million square feet.

About the Author

  • Garland Pollard is publisher/editor of BrandlandUSA. Since 2006, the website BrandlandUSA.com has chronicled the history and business of America‚Äôs great brands. He has decades of experience across all media, including newspapers, TV, radio, magazines and the web.

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