A Cautionary Tale For All Brands
There is a good chance that today’s brands won’t be tomorrow’s brands. This came up because at a recent family dinner, folks came up with a list... Read more.
Shake N Bake Back to Advertising
GLENVIEW, Ill. – A TV advertising favorite is going back to advertising, at least in one region in the U.S. To help remind consumers that Shake ‘N Bake is... Read more.
CBS: Bring Back the “Special” Intro
Each year when various Charlie Brown holiday specials arrive on ABC Family, I get a bit confused. Not only are they not on CBS, they are missing the “CBS Special”... Read more.
Combe’s Brands, Diner’s Club, Wachovia, Dodge Ram
A few assorted thoughts that need to get out scraps of paper: Combe has great brands. The news that the brands of Combe are for sale, the Journal reported, was tempered... Read more.
As The World Turns To New Media
NEW YORK – With the announcement that CBS will cancel As The World Turns, we wonder why this television classic is not finding a new life in the new media... Read more.
Travel With Mothersill’s Travel Remedy
Need to feel better when you travel? The name synonymous with seasickness was Mothersill’s, first registered as a trademark in 1926. Made by the Mothersill... Read more.
Bergdorf Goodman Survives in Era of Closed Department Stores
NEW YORK A few weeks ago, Peggy Noonan wrote in her weekly Wall Street Journal column about the importance of seeing Bergdorf Goodman, and how it cheered her. We... Read more.
Polaroid Reinvented For New Era
MINNEAPOLIS –It may not be the ideal way for a great brand to come back from the dead, but it works. Polaroid, founded in 1937 and one of the great 20th century... Read more.
Some Russell Richards BBQ Sauce
As far as we know it isn’t real (only a poster by the funky Charlottesville artist), but we sure would like some. He’s at the McGuffey Art Center in... Read more.
New Folgers “Peter” Commercial In Heavy Rotation
ORRVILLE, Ohio – Peter is officially home again. In his last Christmas trip home during the Roaring Reagan year of 1986, Peter was dropped off in an old VW... Read more.