The innovator of the modern day spa, Georgette Klinger, is back in business, and the Klinger family is back in ownership, with Kathryn Klinger, Georgette’s daughter, as CEO. Plenty of people were upset when Georgette Klinger, the beloved beauty brand, shut down its Georgette Klinger spas. The fashion website www.racked.comMORE HERE

The Today Show recently featured the effort to bring back old brands, including the Hydrox cookie. The big question. Does Donny Deutsch actually wear Hai Karate? Ideas? Comments? Contact the BrandlandUSA editor. We love to hear about old brands being revived, dead brands resuscitated or great brands in jeopardy. WeMORE HERE

What happened to home perm maker Toni and those famous Toni twins? Toni was synonymous with home permanents, and their advertising was all over game shows in the early TV era. Like Doublemint, Toni had twins in their advertising. An old ad from www.Old-Time.com tells the story of the brand,MORE HERE

The May edition of Vogue magazine profiles Osmothéque perfume conservatory in Versailles, where over 1,800 scents are stored, including 400 parfums disparus, or disappeared perfumes. The story is written by Erika Kawalek, who goes on a “journey to replace her favorite scents.” The Osmotheque website lists of dozens of perfumesMORE HERE

When we started BrandlandUSA, we were sure that there were some brands that were so niche and strange that they could never be revived, even if there were a few odd people who wanted them. In particular, there were two shampoo brands that we thought would never be back. First,MORE HERE

This weekend in Sarasota, we met a fantastic lady, Ruth Hartman, who was one of the early pioneers of advertising in New York. She had worked at three major ad agencies in New York City (including Dancer Fitzgerald) at a time when women were far and few. We asked afterMORE HERE