LENEXA, Kansas – Twinkie and HoHo maker Hostess Brands has a new corporate logo. The new logo appeared on Business Wire press releases this spring. It is a more sophisticated look, yet keeps the heart that has appeared on the brand for almost a century. Hostess Brands Inc. sells cakesMORE HERE
GENEVA – There are new executive leadership hires at the international hairstyling firm Wella Company. These hires include: Virginie Costa joins Wella Company as Global Chief Financial Officer. She was Chief Financial and Operations Officer for Burberry Americas and CFO and COO of Hermes in France and Americas. Most recently, CostaMORE HERE
The mid to late 20th century was the era of mass marketed snack cakes; national brands like Hostess were the best-known, but there were others including Drake’s Cakes (1896), Philadelphia’s Tastykake (1914) and the nobly named Dolly Madison. Dolly Madison began in 1937, and was formerly owned by Hostess’ thenMORE HERE