CHICAGO – On April 21, McDonald’s goes back to promoting inexpensive menu items with a $3 Menu and offering a $4 Breakfast Meal Deal. Some of these items that less than a half a decade ago were dollar menu items. For breakfast, the Sausage McMuffin, Sausage Biscuit, Sausage Burrito, Hash Browns or a medium McCaféMORE HERE
SARASOTA – A kid threw up last Sunday in the McDonald’s Playplace here. Not that that is a surprise. Stuff like that happens all the time, and it was cleaned up. It could have been me throwing up, however, as my daughter got yet another stinky Strawberry Shortcake Happy MealMORE HERE
WASHINGTON – Frankly, we are usually on the side of the junk food purveyors. It is the excess that makes it wrong, not the idea. Like alcohol (and many other things), it is when there is too much, there there is trouble. But a press release a few weeks agoMORE HERE
Take a break and enjoy America’s industrial legacy. And to all those companies that have shut down their factory tours because of some straw men like insurance or liability, shame on you. The reality? People love companies that open their doors to the public, but they HATE companies that doMORE HERE
WASHINGTON, D.C. – Yes, it has come to this. A D. C. watchdog group will sue McDonald’s if the fast-food chain continues to use toys to promote Happy Meals. The Center for Science in the Public Interest says using toys to lure small children into McDonald’s is “unfair and deceptiveMORE HERE
McDonald’s (NYSE: MCD) knows what it is doing. How do I know? I saw Ronald McDonald in action, first hand, when Ronald McDonald made a visit to our local Sarasota McDonald’s. It made me again see how a great company controls its brand. And it made me realize how McDonald’sMORE HERE