BrandlandUSA

LOS ANGELES - One of the great modern hotels, The Century Plaza, is potentially going to be demolished. I say potentially because the owner, developer Michael Rosenfeld, is only applying for permission to tear it down for another real estate development.
The Hyatt Regency Century Plaza (click on the pool image above to make reservations! Please!) […]

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PALM SPRINGS - Any person who owns a silly little motel by the side of the road ought to look at Hope Springs Motel Resort in Palm Springs, California. It’s an utterly nondescript motel that has turned into a Travel & Leisure favorite. The recipe? A hip approach, minimalist design and ultra clean rooms.
While not […]

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Move from Beverly Hills Hurts Hilton Mystique
BEVERLY HILLS - Hilton Hotels Corp. announced Wednesday, Jan. 21 that it would move its headquarters from Beverly Hills to the Washington D.C. area, either the Maryland or Virginia suburbs. As a former Virginian who would love to see Hilton in the Commonwealth, I still think it is a […]

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Twelve Ways to Rethink The Greenbrier brand
WHITE SULPHUR SPRINGS - The West Virginia resort The Greenbrier is apparently losing $15 million a year for its parent company CSX. The railroad (NYSE: CSX) is considering everything, according to the January 2, 2008 Wall Street Journal. Goldman Sachs is apparently coming up with options.

What to do? Well, […]

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CALISTOGA - A great brand can come from doing something simply and well for just a few decades. Take the case of Dr. John Wilkinson and his Dr. Wilkinson’s Hot Springs Resort of California.
The resort was founded in 1952 by John “Doc” and Edy Wilkinson. Growing up in the San Joaquin Valley of California, Doc […]

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