Finding Aria Di Palma at Maus and Hoffman

Wolff Freres

PALM BEACH – Those search for defunct colognes and perfumes often have a hard time. An essay in The Wall Street Journal By André Aciman tells of his search for Aria Di Palma, a cologne his father wore at a New York store called Battaglia.

Aciman found the cologne, after a long search, at the Maus & Hoffman men’s store in Palm Beach (the store has branches in Naples, Sarasota, Fort Lauderdale and Boca Raton). Maus & Hoffman itself is an institution, founded in 1940 by William Maus, Sr. and Frank Hoffman.

If you are searching for an old perfume, read our posts on perfume:


  • Garland Pollard

    J. Garland Pollard IV is editor/publisher of BrandlandUSA. Since 2006, the website has chronicled the history and business of America’s great brands.

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  1. Maus & Hoffman are both great examples of how to create your own unique strain. They were created by combining two separate genetics together, resulting in a completely new strain. Their popularity stems from their ability to produce large amounts of resin, making them perfect for dabbing.

  2. I have been working on this line of perfumes for about 2 years now. I am proud to say that they are finally ready!

  3. Thanks for the reminder of this great scent. Reminds me of my dad too.

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