Miller & Rhoads, Back In Business
RICHMOND – Worth a visit is the restored Miller & Rhoads department store building, which is now Miller & Rhoads Residences condominiums and a Hilton... Read more.
Tropicana to Revert to Older Packaging
Pepsico will bring back Tropicana’s old package after an outcry. The news was reported on the British website Brand Republic. The packaging was created by... Read more.
Managing GM’s Brand Equity
We read a great post on General Motors, and their brand and intellectual property portfolio. The Truth about Cars website interviewed Paul Earle of Chicago-based... Read more.
Who Owns the Obama Campaign Data on Facebook?
LAKE BUENA VISTA, FLORIDA – “Who owns the data?” That was the big question for Facebook sales executive Tom Arrix on Feb. 23 while he was on stage... Read more.
HP’s (Sort of) Hope For Traditional Publishers
LAKE BUENA VISTA – The new media landscape is a “vacuum that represents enormous opportunity.” So says Michael Mendenhall, senior vice president... Read more.
Please Don’t Ever Make Them
We know it’s sort of a joke. But our reader in New York, we’ll call him for lack of a better term Big Apple Brand Guy, sent us this licensing prototype.... Read more.
License Your First Responder, Fire, Rescue Company
LONDON – The Brand Licensing blog of Adam Bass of London reports that his company, Golden Goose, is licensing the imagery and icons of the London Fire Brigade.... Read more.
Centers for Cigars; El Sol Cigars from Tampa
TAMPA – There are a handful of places associated with cigars. The geography of cigars includes the Dominican Republic, Nicaragua, Cuba, Connecticut and Tampa.... Read more.
Pillowy Marshmallow Fluff from Durkee-Mower
LYNN, MASSACHUSETTS – In the pantheon of grocery products, there are certain ones that are not essential, yet are essential. In the UK, it’s Marmite... Read more.
Lydia Pinkham, Still Popping Pills
LYNN, MASSACHUSETTS – Back in the early 20th century, there was one brand for women’s problems. It was Lydia Pinkham’s. The Midol of its time,... Read more.