Babe Ruth’s Watch Brand Benrus is Back, Again
2020-01-18
The historic U.S. watch brand Benrus has a new owner, and a new lease on life, after a failed revival by a Rhode Island entrepreneur. Investor Michael Sweeney, assisted by former Bulova exec Michael Goeller, is reviving the brand, which was founded in 1921. The current effort follows the unsuccessfulMORE HERE