HP’s (Sort of) Hope For Traditional Publishers
LAKE BUENA VISTA – The new media landscape is a “vacuum that represents enormous opportunity.” So says Michael Mendenhall, senior vice president... Read more.
Please Don’t Ever Make Them
We know it’s sort of a joke. But our reader in New York, we’ll call him for lack of a better term Big Apple Brand Guy, sent us this licensing prototype.... Read more.
License Your First Responder, Fire, Rescue Company
LONDON – The Brand Licensing blog of Adam Bass of London reports that his company, Golden Goose, is licensing the imagery and icons of the London Fire Brigade.... Read more.
Centers for Cigars; El Sol Cigars from Tampa
TAMPA – There are a handful of places associated with cigars. The geography of cigars includes the Dominican Republic, Nicaragua, Cuba, Connecticut and Tampa.... Read more.
Pillowy Marshmallow Fluff from Durkee-Mower
LYNN, MASSACHUSETTS – In the pantheon of grocery products, there are certain ones that are not essential, yet are essential. In the UK, it’s Marmite... Read more.
Lydia Pinkham, Still Popping Pills
LYNN, MASSACHUSETTS – Back in the early 20th century, there was one brand for women’s problems. It was Lydia Pinkham’s. The Midol of its time,... Read more.
A List of American Pickle Brands
WASHINGTON, D.C. – Can you say Pickle Packers? If you need pickles, the group Pickle Packers International keeps track of all the pickle brands across the... Read more.
Saturn Bye-Bye, Pontiac Sub Brand
DETROIT – Recent press reports indicate that Saturn might completely disappear as part of a new General Motors, and Pontiac might be a sub-brand sold at other... Read more.
Stussy Makes Classic Status
LAGUNA BEACH – For many of us fogies who grew up in the 1970s and 1980s, surf and skateboard brands that come to mind might be all about Quicksilver, Ocean... Read more.
Briefly: AAMCO Selects Qorvis
WASHINGTON – AAMCO, the iconic car care company, selected Qorvis Communications as its new agency of record. Qorvis will lead all creative development for... Read more.