It’s a trick right out of the Old Coke playbook, and it has fans happy. Richmond writer Mariane Matera says on her Twitter page that heritage Mountain Dew and Pepsi are all at Richmond’s Ukrop’s. She says that her “dining room is full of cartons. I’m trying to keep them from yanking it again.”
BrandlandUSA profiled the retro drinks last spring, when Pepsi did a retro car with Jeff Gordon.
Apparently, the Pepsi hit shelves again Dec. 28, 2010.
J. Garland Pollard IV is editor/publisher of BrandlandUSA. Since 2006, the website BrandlandUSA.com has chronicled the history and business of America’s great brands.