SAVANNAH – So you want to start a business, and you need a name and an idea. How about looking back, and seeing what companies were prominent in your community, and re-starting the brand? That was the route of Savannah, Georgia based Leopold’s Ice Cream, which was restarted by StrattonMORE HERE
CHICAGO – The recent addition of the storied Cannon brand to Sears, Roebuck (NYSE: SHLD) is further evidence that the chain has a smart brand strategy. Cannon is now appearing in revamped home decorating sections in Sears, and they are making full use of the power of the brand toMORE HERE
We found a bit of McCormick-Deering history in Palmetto, Florida at their Manatee County agricultural museum. Here, a Farmall tractor. BrandlandUSA.com is the website of business and travel writer and editor Garland Pollard. Contact him at GarlandPollard.comMORE HERE
Bob Seelert, the author of Start with the Answer: And Other Wisdom for Aspiring Leaders gives some advice to BrandlandUSA readers with an excerpt from his new book. We are glad to reprint it, as there is some good stuff there and they were gracious enough to let us haveMORE HERE
Reader Gary Dee sent a link for the site of Not a Cushman Scooter, simply titled notacushman.com. It followed a short history of the Cushman scooter published last spring. It is the site of a man who has done his own version of the Cushman, not only for himself, butMORE HERE
Kraft ditching Nabisco? Frankly, that’s a bit of a scary headline for us brand fiends here at BrandlandUSA. But it is certainly worrisome that the company was selling this bag of Wheat Thins without Nabisco in the corner. Is Kraft (NYSE: KFT) dropping the Nabisco brand, just like they ditchedMORE HERE
SAVANNAH– Winning entries for the BrandlandUSA and Savannah College of Art & Design Phoenix Contest are out. In the contest, students from Prof. Sean Trapani’s class at the Savannah College of Art & Design took a list of 30 or so brands from BrandlandUSA.com and decided which ones of theMORE HERE
SAVANNAH – Entries are out in the Savannah College of Art & Design’s Phoenix Project. (See a full list of entries here.) At right, one of two concepts for A&P, The Great Atlantic & Pacific Tea Company (NYSE: GAP). A&P is about to experience its 150th Anniversary, but it hasMORE HERE
SUFFOLK – The home of the founder of Mr. Peanut, Amadeo Obici, is in danger of destruction, and has been named to Preservation Virginia’s Most Endangered list, just released this week. Obici was the founder of Planter’s Peanuts, and moved his company from Pennsylvania to Virginia to be closer toMORE HERE
QUEENS, N.Y. – We are reading the AIA history of New York City architecture and we spy a forgotten name. Russ Togs. The guide mentions the Russ Togs Manufacturing and Distribution Center at 27-09 49th Ave. at the SE corner of 27th Street. The building (more particularly its sign) wereMORE HERE