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Shark Repellent Branding History

August 25th, 2009 · No Comments

By Garland Pollard

Shark Repellent

SARASOTA – At the Mote Marine Aquarium here, there is a small cabinet of shark repellent brands. During World War II, the Navy tried to come up with ideas, and numerous brands were launched. They didn’t survive.

Shark Repellent at Mote Marine

Apparently, certain copper compounds do chase away sharks, but there has never been a definitive product that proved itself. The search continues for a solution.

Above, Presto Shark Chaser, which advertised that it protects “even when least expected.”

Right, 1 HR Shark Chaser. It was designed to protect a fishing line for an hour. There was also the shark repellent brand Swim Safe, which came in an aerosol bottle.

Shark brands are just not about repellent. Below, a shark bite testing machine, made by NCA Engineering Corp. of San Gabriel, California.

Shark bite checking machine

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Classics: Swim Buoy The Classic Kids Float and Original Bubble
Rockwell Consumer Brand Returns

Tags: Brand History · Health and Beauty · Tourism

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