May 3, CBS is bringing back movies. Precisely CBS Sunday Night at the Movies. CBS announced plans to bring back Sunday movies featuring five films from their sister Paramount Pictures library. They include Forrest Gump, Indiana Jones and the Raiders of the Lost Ark, Indiana Jones and the Last Crusade,MORE HERE

Many believe that a brand is all about contriving some image for a commodity, and once you do that, to a particular degree of coolness or hipness or edginess, you have a brand. That is wrong. Instead, what is important is good taste, authenticity and eternal values. Seeing today’s newsMORE HERE

NEW YORK– CBS is the nation’s most credible name in radio. This week, it debuted a new online experiment that marries the best of online and terrestrial radio. It’s CBS Sports Radio Roundup, a 12-hour weekday online stream that aggregates the best interviews from across the CBS radio spectrum, takingMORE HERE

NEW YORK – Does anyone else think it odd that 60 Minutes, the flagship, iconic banner of CBS News, would be seen on CNBC, even in reruns? Here is the description on the CNBC site: ABOUT THE SHOW: “60 Minutes on CNBC” takes you a step further into hard hittingMORE HERE

We ran across a recent post on the future of AM radio that set out some ideas on keeping the format viable. While the idea of AM radio still lives, and is relied upon by millions each day, the audience is increasingly aging. Furthermore, the band has seen more interferenceMORE HERE

HONOLULU – Bringing back something as iconic as Hawaii Five-O is a major challenge. There is enormous love for the old, so you don’t want to change it up too much. But you don’t want to mimic the old too closely, which would desecrate the original, and obviate the reasonMORE HERE

The employment picture is a fright, no matter how nicely the people at Bureau of Labor Statistics spin it. In the last year, my adopted home state of Florida lost nearly one million jobs, and we won’t get them back for years, even if the recession fades. The question IMORE HERE

Each year when various Charlie Brown holiday specials arrive on ABC Family, I get a bit confused. Not only are they not on CBS, they are missing the “CBS Special” intro that dates from the Lou Dorfsman era. If you don’t know about the late Lou Dorfsman, he is aMORE HERE