Pep Boys Take Road Trip Without Manny, Moe and Jack
PHILADELPHIA – To celebrate its centennial, Pep Boys will launch a promotional road trip that will, among other things, emphasize its new role as a repair... Read more.
Keeping the Rush Limbaugh Radio Brand
The question becomes, then, what are the important facets of the brand, other than Rush. And is the new show utilizing these criteria to provide continuity to listeners... Read more.
Arthur Treacher’s Fish & Chips Still Survive
The chain, which had hundreds of stores nationwide, was purchased by Mrs. Paul's, and later sold. It then went Chapter 11, though the Ohio stores survived. This... Read more.
Kentucky Senator Bourbon Gets New Shot at Life
Yet another old brand of bourbon whiskey has a new life, the Kentucky Senator brand. Kentucky Senator was originally distilled and bottled by Crigler & Crigler... Read more.
Historic New York Butcher Schaller & Weber Refreshes Look
Their success at making a regional grocer and retail brand into a national franchise is a path for any local retailer that was established over 75 years ago. There... Read more.
Abraham & Straus Easter Greetings
A happy “Ye Old Fashioned Easter” from that very special Brooklyn Emporium, Abraham & Straus. Back in 1910, they had Millinery in three different... Read more.
Turtle Wax Celebrates 75 Years
CHICAGO – There is so much to appreciate about Turtle Wax. It is, above all, a great brand. It is one company. That makes one sort of thing. Car care products.... Read more.
Wagoneer Finally Returns to Jeep Lineup
After almost a decade of hoping, and for the first time in 30 years, customers searching for a “true premium SUV experience” can now order an all-new... Read more.
Stiffel Lamps, a Back to USA Brand
LINDEN, N.J. – The west coast lighting retailer Lamps Plus has struck an exclusive deal to market classic Stiffel Lamps, a brand that has returned production... Read more.
Indian Motorcycle Celebrates Centennial of Indian Chief
MINNEAPOLIS – For its centennial of its Indian Chief model, Indian Motorcycle has unveiled three new Indian Chief models for 2022. “The Indian Chief is a... Read more.