While we have a certain nostalgia toward old spice containers, the new promotion for McCormick has BrandlandUSA intrigued. For anything that asks the average kitchen warrior to dissect the packaging of a spice container has to be good. McCormick’s premise is simple. The spice you might have in the kitchen
On perusing the excellent children’s book This is London by M. Sasek, readers encounter on page 38 a mention that there “is always time for a cup of tea.” The next page then shows a drawing of a London street scene with the J. Lyons Tea Room featured. First, a
For those who are interested in a perfect case study of how to revive a dead brand, look no further than Miami-based Perry Ellis International‘s revival of the Munsingwear Penguin. On an October 2007 weekend trip to Miami’s South Beach, the two-year-old flagship company store on Lincoln Road Mall was
The brand licensing company that brought Candie’s back will now own some of the greatest linen, home and bath brands in the world. New York based Iconix Brand Group Inc. (Ticker ICON) announced Oct. 3, 2007 that it had purchased Official Pillowtex LLC, the licensing company that owns the towel
What’s next, Lotus 1-2-3? In late September 2007, IBM announced that it would bring back the Lotus Symphony brand. Lotus Symphony was one of the first MS-DOS based office suites. IBM later acquired Lotus. This software, however, runs on open source, the Open Source Sun software called StarOffice. The good
There is great news on the department store front, in particular New York’s Lord & Taylor, led by CEO Jane Elfers. What is happening at New York’s Lord & Taylor, if it works, will be great news for the future of the American department store, which is in a mess.
So another brokerage brand is about to bite the dust; this time it is St. Louis-based A.G. Edwards. It is part of a long line of regional brokerage names and banking names that have disappeared in recent years. Paine Webber. E.F. Hutton. Warburg. First Boston. Butcher & Singer. Chemical Bank.
Is the 747 on the way out? We hope not. Please no. When British Airways announced that it was buying two new long-range airplanes on Thursday, Sept. 27, 2007, it was good news for the Boeing 787 Dreamliner program and the Airbus A380 double decker. BA will buy $8.2 billion