Time is a very important part of branding, whether it be time of year, time of week or time of day. As humans, while we crave variety, we are creatures of habit, and any company that pays attention can build a brand if there are specific times associated with it.ButMORE HERE
We got a call from actor Jeffery Jones (no not the one in Ferris Bueller) who told us a story about Ranch Style Beans, and the Ranch Style Beans Factory, in Fort Worth. Jones lived in the projects of Fort Worth, right near the Ranch Style plant, and it wasMORE HERE
AUBURN HILLS – Change is not the friend of brands. So when we happened to notice that Dodge Trucks were becoming rebranded as Ram, we were, to say the least, annoyed. Then, we heard Ram Brand President and CEO Fred Diaz on a post from the Detroit Auto Show. ChryslerMORE HERE
In the UK, companies are fighting over the legacy of Woolworth’s, which was thought to be dead. Not only has the name brand Woolworth’s been purchased by the British online retailer Shop Direct, but a number of companies have purchased individual stores and redone the Woolworth’s concept, with a slightlyMORE HERE
The Australian bank Westpac is apparently considering to use a predecessor bank name as a separate online brand to help lure deposits. Reviving a brand online is one that is gaining increasing currency in an Internet age. Even retailers are doing it, the best example being the British version ofMORE HERE
St. Charles brand kitchens were once the standard for the sharp, smart kitchen. BrandlandUSA.com is the website of business and travel writer and editor Garland Pollard. Visit his personal website at GarlandPollard.comMORE HERE
Jack Purcells are one sharp looking shoe, and they make us remember the era of the rubber company sneaker. Jack Purcell was a Canadian badminton player; I always supposed that the scalloped toes of the shoes somehow allowed him to lunge into the bird better. Fascinating to me was thatMORE HERE
One of the oldest extant American tobacco brands is Dill’s. J.G. Dill was once a great Virginia tobacco company, known worldwide for its Dill’s Best pipe tobacco. While as far as we know the tobacco brand Dill’s does not survive, Dill’s Premium Pipe Cleaners, known by their yellow and redMORE HERE
ARLINGTON – All statutory changes enacted through November 1, 2009 that affect U.S. intellectual property law are covered in the 2010 Edition of Patent, Trademark and Copyright Laws. In the 2010 Edition, patent practitioners will get coverage of: All recent changes that relate to the Fiscal Year 2010 appropriations forMORE HERE
The sale last fall of an Andy Warhol silkscreen for a record $43 million reminded of the power of brands in his art. What are the values of many of the brands that Andy Warhol painted, and could we find a case of brand that he painted that was valuedMORE HERE