BrandlandUSA is published by writer and web editor Garland Pollard. Contact him about your brand research sleuthing at
New York is, of course, a great tourist destination. But with vacancy rates going up, it needs a spurt.
Recently, The Fantastiks came back. That’s quite interesting. And then a version of the old Horn & Hardart Automat returned, in the format of Bamn!
It got us thinking. What are the other tourism opportunities out there […]
New York’s 11 Biggest Missed Tourism Opportunities
November 2nd, 2009 · 4 Comments
Tags: Advice · Airline Brands · Regional Brands · Transport and Shipping · Zombie Brands
Reader’s Digest, Get Back To Basics (and Apologize to the Wallaces)
August 18th, 2009 · No Comments
PLEASANTVILLE, NY. - That private capital has been unsuccessful in a leveraged buyout of Reader’s Digest Association Inc. should be no surprise. Private capital like Ripplewood Holdings has failed in all manner of media plays. The reality is that during a downturn, a company can’t be expected to be paying borrowed capital. Simple as that.
The […]
Tags: Media Brands
Crazy Eddie Still Insane
April 15th, 2009 · No Comments
Our reader New York Licensing Guru emailed to tell us that there is one brand revival he thinks is nuts. Crazy Eddie.
Crazy Eddie closed its famous electronics stores in 1989. Has it been that long? Totally insane.
The owners of the brand, Magic Investments, are forming a branding and licensing program, and discussing with licensees in […]
Tags: Regional Brands · Zombie Brands
Lesson for Newspapers from the Surviving Bits of the N.Y. Herald-Tribune
February 13th, 2009 · 1 Comment
With many newspaper flags are falling these days, there is a great opportunity for folks to pick up the pieces of the brands. We happened upon a great discussion on Metaprinter.com about saving newspapers; one central point of the discussion is that a newspaper brand, however struggling it is, gives credibility to online sites.
These brand […]
Tags: Media Brands · Regional Brands
Muppetational Fall F.A.O. Schwarz Catalog
October 7th, 2008 · 1 Comment
Hope for New York is in the mail. Christmas comes.
NEW YORK - The FAO catalog is out. Christmas is coming.
Sure as the turn of leaves along the Taconic Parkway, the iconic New York toy retailer FAO Schwarz has released its fall offerings, this year with the Muppets on the cover. No matter the misery […]
Tags: Retail · Toy Brands
Historic Route To JFK, By U.S. Helicopter, for $45
October 2nd, 2008 · 2 Comments
NEW YORK - Yes, one can still find a bit of glamour flying into or out of New York City, even though the terminals feel like the Port Authority and the runways are backed up at Newark, JFK and LaGuardia. For instance, Delta operates its Delta Shuttle out of Pan Am’s old flying boat Marine […]
Tags: Airline Brands
