History of Whiz Hollingshead Wax of Camden
CAMDEN – We love the odd old brands. And one brand that could have been Armor All was Whiz Hollingshead. Whiz Hollingshead made all sorts of waxes and fluids... Read more.
Classic Mattingly & Moore Bourbon
Bourbon is one of the anti-fashion drinks, and Mattingly & Moore is one of those anti-fashion brands. Rarely advertised and founded in 1876, it lives at liquor... Read more.
S&H Green Stamp Machine
Yes, it was for Life’s Extra Pleasures, and if you are of a certain age, you will remember the green machines like this that sat at the end of supermarket... Read more.
The Virtues of Nantucket’s Murray’s Toggery Shop
NANTUCKET – A great regional brand can become a national brand if it does one thing really well. Such is the case of Murray’s Toggery of Nantucket, profiled... Read more.
Briefs: Ruth Madoff in Belgian Shoes, Quincy Jones and Georgette Klinger
Did we see Ruth Madoff in Belgian Shoes? The New York Post ran a photo of the wife of the Ponzi schemer in the NY Subway. They made a joke of that “once-stylish... Read more.
Stupid Idea of the Magazine Publishers of America
Magazine Publishers Need to Encourage Keep-able Magazines As a magazine lover, I want to keep magazines. I hate to throw them away, even when reality hits and I... Read more.
When a Brick Is Not Just A Brick
Consumers need a story. I am reading about neuromarketing, the science of looking at brains and connecting it with consumer behavior, after seeing that 60 Minutes... Read more.
Ten Quick Ways to Brand Your Local Shopping Center
Sometimes “branding” can go too far. Do you need a brand for your local strip shopping center? You bet. Here, a photo of S&S Plaza on Anna Maria... Read more.
Ad Agency Gyro Goes Back To American Basics
PHILADELPHIA – The ad agency Gyro Worldwide is now Quaker City Mercantile. They have a bold goal, namely to “recapture Philadelphia’s mighty industrial... Read more.
Building New Brands on Etsy like Happy Squash Toys
Editor’s Note: The site is now sold out of inventory BROOKLYN – It’s the perfect moment for the craft-selling site Etsy.com, though calling it... Read more.