Since the advent of hormone free milk, new national brands of milk have been established. That’s great. And it proves there is a market for national brands. But there are some great milk brands that should have survived. Brands that would be PERFECT for marketing this new wave of milk.MORE HERE
BrandlandUSA reader and freelance writer Lee Gimpel informs us that the Abingdon, Virginia grocery chain Food City has brought back some regional grocery brands including Kern’s Bread, a regional brand from Knoxville, Tennessee. It’s a smart strategy for regional grocery store chains. These chains are in desperate need of wellMORE HERE
We all have the one food, or one brand, we really want from our childhood that is no longer around. Reader Fred McClennan asks BrandlandUSA about boned chicken that was sold in a jar, and if we have any ideas what the brand was, and where to find it. Certainly,MORE HERE
CHERRY HILL, N.J. – While big brands have taken over most grocery shelves, there are some classics that still manage to make it on major grocery store shelves. Take the case of Serv-A-Gravy, a product of the Serv-Agen Corporation of Cherry Hill, N.J. Made right outside of Camden and Philadelphia, it’sMORE HERE
Way cool brand on the shelves at Albertson’s. It’s a 15 oz. can of ConAgra’s Ranch Style Brand Beans. The SKU has been on the shelves of American supermarkets since 1935. Here here for ConAgra, keeping an old friend on the shelves! The product is labeled Con Agra Foods Inc.,MORE HERE
The big question on Bill Bennett’s Morning in America radio program today was “Do they still make those lemon juice squeezers that are shaped like lemons?” It appeared that Seth Liebsohn, who is Bennett’s on air foil (and executive producer) could not find them. Apparently, they weren’t in most Washington,MORE HERE
What to do when you have a great, old brand with a great history and you need a new trick? Release a classic version of the product. That’s just what Golden Valley, Minn.-based General Mills just did with their Wheaties cereal brand. General Mills released a vintage version of theMORE HERE
General Foods, the company founded by Clarence Birdseye, inventor of frozen foods, and C.W. Post, creator of Postum, is no longer around. When General Foods merged with Kraft, the General Foods got lost. That is too bad. Because Kraft is a fine name, but we associate that with dairy foods.MORE HERE
It is always a good idea to remember the lessons of brand-killing mistakes. While most know the case of New Coke, there are other products that have returned because of consumer pressure. One fan sites relating to a bad decision is Bovril. In 2004, Unilever removed beef from the productMORE HERE
There have been rumblings from anonymous BrandlandUSA readers that Kraft Pizza Dinners from Canada are being smuggled across the border to the U.S. The apparent reason? They are no longer sold in the U.S. Sorry for the crummy lo-res jpeg at right but its all there was. There is oneMORE HERE