A note from one of our BrandlandUSA readers. The eye cream Satura, the last remaining bit of the once leading Dorothy Gray cosmetics company, has apparently returned to the shelves. However, some fans of the cream say the new version is not as good as the old one. Here isMORE HERE
This came in the mail with the Shell Oil bill, as an offer for Shell cardmembers from United Marketing Group LLC. It’s a brand extension of that dime store cologne, English Leather. We’re all for brand extensions, and who can argue against extracting a bit of revenue out of anMORE HERE
TORRANCE, Calif. – The 19th century Japanese pharma company Hisamitsu Pharmaceutical, a manufacturer of external pain relieving drugs, announced the release of two products for the American market, Salonpas Pain Relief Patch and Salonpas Arthritis Pain. Hisamitsu, founded in 1847, introduced the original SALONPAS patch in 1934 and their productsMORE HERE
NEW YORK – The news that Coach (NYSE: COH) and Estée Lauder (NYSE: EL) decided to market a new fragrance for the department store market revealed a brand strategy, the brand think tank. Estee Lauder calls it their brand think tank called Beauty Bank. BeautyBank is the entrepreneurial think tankMORE HERE
One of the BrandlandUSA readers asks to bring back Pacquin Hand Cream. It was one of the nation’s best known hand creams, for generations made by the Connecticut company Pacquin-Lester, later known as Leeming-Pacquin. Leeming, of course, made Hai Karate, so it was sort of a wacky-hip company. Currently, theMORE HERE
20 years ago, Gillette introduced a campaign that completely re-energized its brand and company. It was “The Best A Man Can Get” and its zippy song, sung by the nation’s top jingle-writer and singer Jake Holmes, talked about “looking sharp” and showed a succession of non-celebrity, clean-shaven normal men goingMORE HERE
Last Friday, during the gut-wrenching (literally) Farrah documentary, we got to see the commercial again. Not Farrah shampoo (a Faberge product), nor her Mercury car ad, but Noxzema Shave Cream. We still use Noxzema, thought the plain medicated kind in the white can is hard to find, and not allMORE HERE
When Ascendia Brands went bankrupt, they sold a number of brands to new owners. One of the most storied brands was Dorothy Gray, which sold, with the Tussy deodorant line, for $1 milllion to KCM Brands LLC, according to Reuters. While production has resumed on other Ascendia brands like Mr.MORE HERE
How does a brand like Charles of the Ritz, at one time far larger and more prestigious Estee Lauder, just plain disappear? This makeup and skincare brand was merged into Revlon, and while some of its perfumes still survive, the Charles of the Ritz brand does not. Customers on BrandlandUSAMORE HERE
LOS ANGELES – Johnson Products, makers of Ultra Sheen and other African-American haircare products, will again be an independent company. Procter & Gamble (NYSE: PG) announced the sale of its Johnson Products Company to a company named RCJP Acquisition, Inc., a newly formed independent entity comprised of Los Angeles-based privateMORE HERE