It’s the Portuguese version of Vermont Country Store. We owe, again, the stellar website Springwise for telling us about the store A Vida Portuguesa, a company that has tracked down Portugal’s unique brands and “opened a store dedicated to products that have resisted the urge to keep up with changingMORE HERE

Our reader New York Licensing Guru emailed to tell us that there is one brand revival he thinks is nuts. Crazy Eddie. Crazy Eddie closed its famous electronics stores in 1989. Has it been that long? Totally insane. The owners of the brand, Magic Investments, are forming a branding andMORE HERE

HAMILTON – If you want a taste of Bermuda anytime, get some Barritts Bermuda Stone Ginger Beer. Barritts, founded by William John Barritt in 1874, was originally a dry grocer on Front & King Streets in Hamilton, bottling mineral water into Barritt’s Ginger Beer. His son Jno. Barritt took overMORE HERE

How do you position a foreign brand if you are bringing it to the United States? The question came up over comments on’s Licensing, Merchandising and Brand Management discussion board. The points discussed the Jack Murphy brand, which is a 1922 heritage brand from Ireland that is eyeing theMORE HERE