CHICAGO – Occasionally, the family of Nabisco brands allows one of its step-children to appear without the familiar Nabisco red shield on the front. This is the recent case with the Mondelez International (NSDQ: MDLZ) product, the Triscuit cracker. Current packaging for the cracker looks much more like a startupMORE HERE
HONG KONG – Samsonite International S.A. (SEHK: 1910), the world’s best known luggage company, will establish its brand sourcing and development hub in Singapore. Samsonite will use the hub to manage sourcing for Asia and the Middle East, while also supporting sourcing for North America and Latin America. Samsonite’s Asia regionalMORE HERE
AUBURN HILLS, Mich. – Stop, Drop and Roll. Wonder Bread and Old Spice are at it again for an another Dodge ad parody from “Talladega Nights: The Ballad of Ricky Bobby,” which marks its official 15th anniversary this week from Sony. Dodge, a unit global automaker Stellantis (NYSE: STLA), isMORE HERE
A roundup of children’s brands in the news today: GOSHEN, N.Y. – A new Legoland Hotel opened Friday, Aug. 6 in New York state, to go with a newly opened Legoland. The hotel has seven themed lands, and is the only Lego-themed hotel in the northeast. The guest rooms andMORE HERE
QUINCY, Ill. – One of the best known, but forgotten, kitchen cleaners of the 20th century is Bab-O. Today, the brand is a trademark and product of, and a perfect complement to, the cleaning products of the family owned Fitzpatrick Brothers of Quincy, Illinois. Their operating manifesto? A business withMORE HERE
MINNEAPOLIS — Continuing a two decade tradition, Target Corporation (NYSE: TGT) announced their yearly Fall Designer Collection. For 2021, it features four limited-time-only affordable design partners: Rachel Comey, Victor Glemaud, Sandy Liang and Nili Lotan. “For the past 20 years, our guests have continued to express excitement when we introduceMORE HERE
MINNEAPOLIS, Aug. 6, 2021 — The agency Carmichael Lynch announced it has been named the strategy and creative lead for H&R Block (NYSE: HRB). The agency will be responsible for the brand’s strategy, creative and social media. Sister agency Carmichael Lynch Relate will handle public relations. “Carmichael Lynch has a historyMORE HERE
VERONA, Penn. – A good summer drink for kids has water, color, sugar and some sort of taste. Make it cheap, and slightly clever, and you have the perennial bestselling summer treat, the Little Hug Fruit Barrel. The Little Hug debuted in 1974, when Watergate was the issue, and overtlyMORE HERE
COLUMBUS – Designer Brands Inc. (NYSE: DBI) a retailer and designer of footwear and accessories, announced that DSW will be the exclusive distributor for the Hush Puppies brand in North America, beginning in 2022. DSW’s partner is the Rockford, Michigan based Wolverine Worldwide (NYSE: WWW). The brand, founded in 1958MORE HERE
WINSTON SALEM, N.C.-– Athletic wear makers Champion and Muhammad Ali Enterprises have released a second, limited-edition collection of Muhammad Ali garb. The collections new designs are fabricated to evoke the ethos of the sports legend during his gold medal win during the 1960 Games in Rome as an 18-year-old. Champion,MORE HERE