The folks in Chicago are still missing Marshall Field’s. We just encountered this BBC report on the issue, and are grateful that the FieldsFansChicago are still at it. There is a great discussion of the issue of international retail brands and retail. The folks are calling it “corporate imperialism.” Amazon.comMORE HERE
Today, the A&P, once the Great Atlantic and Pacific Tea Co., and the largest grocer in the U.S., is no more. How did it get there ? Simple. It neglected its core brand, A&P, and went trudging off in all sorts of different directions in search of something new. A&PMORE HERE
MECHANICSVILLE – While it is no longer made on Hope Farm in Mechanicsville, Virginia, Mrs. Fearnow’s Brunswick Stew brand is still on the market. A great Virginia recipe, it has the proper ingredients for such a stew. In fact, the only Brunswick Stew that beats it was the Rt. Rev.MORE HERE
Of the classic Christmas candy items, the Life Savers Storybook is among the best known. It debuted in 1935, and has appeared every Christmas since then. Today, brands in the selection include Five Flavors and Wild Cherry. Life Savers were founded in 1891 by Clarence Crane in Cleveland. It movedMORE HERE
A few Christmas stories on our main site, BrandlandUSA: CBS: Bring Back the “Special” Intro Bergdorf’s Still There! New Folgers “Peter” Commercial In Heavy Rotation A&P Has a Fruitcake Strategy Thinking Shiny Brite Ornaments X-mas Trinkets Mean 4-ever Advertising Heat Miser Returns; Shows Value in Rankin Bass Animation Brand TheMORE HERE
For those who like a traditional looking Christmas, there is no substitute to light from incandescent C-7 and C-9 light bulb, and no name more synonymous with Christmas lights than General Electric. One can make the case that the outdoor Christmas light has been one of the greater (and mostMORE HERE
Prudential’s nearly forgotten Bache brand is being given more prominence, this week appearing in ads in Financial Times. New York’s Bache & Company was one of the great old brokerages, with roots into the 19th century. It went through dozens of names; it eventually merged into Prudential and became PrudentialMORE HERE
Rexall is back. Not as a store, as seen in the old Joe Garagiola live ad on The Today Show, but as a store brand for Dollar General. Last March, the retail chain Dollar General said that it would be the exclusive retailer of a newly created line of Rexall-brandMORE HERE
Izod Lacoste wasn’t the only popular polo shirt during the preppie craze in the 1980s. Folks who wanted to be even more country club than the rest were wearing Boast, which, contrary to popular belief, did not have a pot plant on the shirt (it was a Japanese maple). OfMORE HERE
NEW YORK – Searching for an old Victrola? Why not buy the brand instead? A private equity firm will auction a portfolio of 150 older U.S. consumer and retail brand names. The auction will be held live in New York City and online on December 8th at 10 a.m. atMORE HERE